# How 260 Sample Sale uses Bloomreach

**2.4x**: “Last Chance campaign conversion rate jumped 2.4x (1.44% → 3.45%)”

As published on [bloomreach.com](https://www.bloomreach.com/en/case-studies/260-sample-sale), March 2026. Captured by usedby on 2026-10-08.

- Company: [260 Sample Sale](https://www.usedby.ai/companies/260-sample-sale.md)
- Tool: [Bloomreach](https://www.usedby.ai/tools/bloomreach.md)
- Teams: Marketing

## What the story says

260 Sample Sale, an online and in-store sample sale retailer, uses the Loomi marketing agent to build audiences and campaigns automatically as its catalog shifts between categories each week. The agent handles cart and browse abandonment flows and selects the highest-intent shoppers for its weekly Last Chance send.

Summary written by usedby from the source page, in English. The figures are those of Bloomreach and 260 Sample Sale, not ours.

> Last Chance campaign conversion rate jumped 2.4x (1.44% → 3.45%), with a higher average order value ($200 → $206) — while reaching just 36K of the database instead of 800K+.

- **6.2%**: “6.2% conversion lift from personalized, behavior-triggered abandoned cart flows.”
- **$580K**: “Over $580K in total AI-attributed revenue across four automated campaign scenarios — 6.5% of total revenue influenced by AI, 4.4% directly attributed.”

> Having Loomi create the campaigns for us is great because it that can find the right people and build the segments better than a human would have.
>
> Laura DiGiovanna, Head of Marketing at 260 Sample Sale

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 2.4x is printed word for word on the page, near the name of 260 Sample Sale.
- Checked: the passage quoted above is copied word for word from the page, near the name of 260 Sample Sale.
- Checked: each number in our summary is printed on the page.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: 260 Sample Sale uses Bloomreach. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/260-sample-sale-bloomreach · How we check: https://www.usedby.ai/methodology