# How ActiveCampaign uses Zapier

**440%**: “attendance has increased 440% per month”

As published on [zapier.com](https://zapier.com/customer-stories/activecampaign). Captured by usedby on 2026-10-08.

- Company: [ActiveCampaign](https://www.usedby.ai/companies/activecampaign.md)
- Tool: [Zapier](https://www.usedby.ai/tools/zapier.md)
- Industry: [Marketing Tech](https://www.usedby.ai/companies/industry/marketing-tech-martech.md)
- Teams: Product Education

## What the story says

When a new user account is created in ActiveCampaign, a Zap sends the user's information to Demio to register them for an onboarding webinar. This auto-enrolls new users in the onboarding program.

Summary written by usedby from the source page, in English. The figures are those of Zapier and ActiveCampaign, not ours.

> By auto-enrolling new users to the onboarding program, attendance has increased 440% per month, and the average churn rate in the first 90 days decreased to as little as 6%.

- **6%**: “the average churn rate in the first 90 days decreased to as little as 6%”
- **25%**: “ActiveCampaign had a 25% churn rate for new users in their first 90 days”

> For auto-enrollment, we totally lean on Zapier to make it happen.
>
> Tabitha Jordan, Manager of Product Education at ActiveCampaign

Source: [zapier.com](https://zapier.com/customer-stories/activecampaign), captured 2026-10-08.

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 440% is printed word for word on the page, near the name of ActiveCampaign.
- Checked: the passage quoted above is copied word for word from the page, near the name of ActiveCampaign.
- Checked: ActiveCampaign uses Zapier. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/activecampaign-zapier · How we check: https://www.usedby.ai/methodology