# How AdRoll uses Sentry

As published on [sentry.io](https://sentry.io/customers/adroll/). Captured by usedby on 2026-11-14.

- Company: [AdRoll](https://www.usedby.ai/companies/adroll.md)
- Tool: [Sentry](https://www.usedby.ai/tools/sentry.md)
- Industry: [Advertising & AdTech](https://www.usedby.ai/companies/industry/advertising-adtech.md)
- Teams: Engineering

## The use case: how AdRoll deploys Sentry

AdRoll uses Sentry to record errors and their full context across its globally distributed machines, so engineers can reconstruct what led to an issue even after a machine crashes. This lets the team kill and reboot misbehaving machines or roll back a release quickly, supporting its blue-green deployment approach.

Summary written by usedby from the source page, in English. The figures are those of Sentry and AdRoll, not ours.

> Sentry is particularly helpful because it records errors while the machines are running. That means even when a machine crashes, we can still turn to Sentry to piece together the chain of events that led to an issue in our code.

> We get peace of mind from Sentry. In the case of a real issue, we immediately know what to fix or roll back.
>
> Valentino Volonghi, CTO of AdRoll

Source: [sentry.io](https://sentry.io/customers/adroll/), captured 2026-11-14.

## Other companies using Sentry

- [Animation Digital Network](https://www.usedby.ai/companies/animation-digital-network.md) — Confirmed
- [Anthropic](https://www.usedby.ai/companies/anthropic.md) — Confirmed
- [App Nouveau](https://www.usedby.ai/companies/app-nouveau.md) — Confirmed
- [Arcade](https://www.usedby.ai/companies/arcade.md) — Confirmed
- [Atlassian](https://www.usedby.ai/companies/atlassian.md) — Confirmed
- [Baseten](https://www.usedby.ai/companies/baseten.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-11-14.

- Checked: the passage quoted above is copied word for word from the page, near the name of AdRoll.
- Checked: AdRoll uses Sentry. Confirmed line. Latest check across sources: 2026-11-14.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/adroll-sentry · How we check: https://www.usedby.ai/methodology