# How AlertMedia uses Clay

**200 hours**: “The qualification work alone saves the sales org over 200 hours a month.”

As published on [clay.com](https://www.clay.com/customers/alertmedia). Captured by usedby on 2026-10-05.

- Company: [AlertMedia](https://www.usedby.ai/companies/alertmedia.md)
- Tool: [Clay](https://www.usedby.ai/tools/clay.md)
- Teams: Sales, Marketing, RevOps, Sales enablement

## What the story says

AlertMedia's GTM Engineer uses Clay as a data layer to enrich and recategorize accounts for scoring, extract MEDDPICC deal qualification fields from Gong call transcripts into Salesforce, and enrich, score and route inbound leads and webinar attendees to the right reps.

Summary written by usedby from the source page, in English. The figures are those of Clay and AlertMedia, not ours.

> The qualification work alone saves the sales org over 200 hours a month. Managers stopped spending coaching time on data hygiene because the qualification picture is already populated by the time they sit down with a rep.

> Every team has different questions they want answered, and Clay is flexible enough to answer all of them from the same infrastructure
>
> Owen Chandler, GTM Engineer

## What usedby checked

We compared the story with its live page on 2026-10-05.

- Checked: the figure 200 hours is printed word for word on the page, near the name of AlertMedia.
- Checked: the passage quoted above is copied word for word from the page, near the name of AlertMedia.
- Checked: AlertMedia uses Clay. Confirmed line. Latest check across sources: 2026-10-05.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/alertmedia-clay · How we check: https://www.usedby.ai/methodology