# How Apollo.io uses Perplexity

**46%**: “Apollo AI Research has already driven a 46% increase in meetings booked across its users”

As published on [perplexity.ai](https://www.perplexity.ai/hub/customers/apollo). Captured by usedby on 2026-10-27.

- Company: [Apollo.io](https://www.usedby.ai/companies/apolloio.md)
- Tool: [Perplexity](https://www.usedby.ai/tools/perplexity.md)
- Industry: [Sales Tech & CRM](https://www.usedby.ai/companies/industry/sales-tech-crm.md)
- Teams: Sales, Product Management

## The use case: how Apollo.io deploys Perplexity

Apollo uses Perplexity's API to power Apollo AI Research, a research layer inside its sales platform that pulls cited insights from internal data and the public web so sales reps can find leads and personalize outreach. Perplexity Sonar also supports a large share of the platform's data enrichments.

Summary written by usedby from the source page, in English. The figures are those of Perplexity and Apollo.io, not ours.

> Mere months after the integration, Apollo AI Research has already driven a 46% increase in meetings booked across its users.

- **5.6 million**: “Apollo executes 5.6 million enrichments monthly through Perplexity Sonar”
- **65%**: “Perplexity now supports more than 65% of AI Research enrichments”

> Apollo uses Perplexity’s API to power AI research for our users, which increases outbound performance and drives revenue.
>
> Tyler Phillips, Director of Product Management

Source: [perplexity.ai](https://www.perplexity.ai/hub/customers/apollo), captured 2026-10-27.

## Other AI tools used by Apollo.io

- [Enterpret](https://www.usedby.ai/tools/enterpret.md) — Confirmed
- [Recall.ai](https://www.usedby.ai/tools/recall.md) — Confirmed
- [SpotDraft](https://www.usedby.ai/tools/spotdraft.md) — Confirmed
- [Tray.io](https://www.usedby.ai/tools/tray-io.md) — Confirmed
- [AssemblyAI](https://www.usedby.ai/tools/assembly-ai.md) — Observed
- [BrightHire](https://www.usedby.ai/tools/brighthire.md) — Observed

## Perplexity users in Sales Tech & CRM

- [Rox](https://www.usedby.ai/companies/rox.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-10-27.

- Checked: the figure 46% is printed word for word on the page, near the name of Apollo.io.
- Checked: the passage quoted above is copied word for word from the page, near the name of Apollo.io.
- Checked: Apollo.io uses Perplexity. Confirmed line. Latest check across sources: 2026-10-27.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/apollo-perplexity · How we check: https://www.usedby.ai/methodology