# How Appliances Online uses Intercom

**$1 million**: “generate a staggering $1 million in ARR”

As published on [intercom.com](https://www.intercom.com/customers/appliances-online). Captured by usedby on 2026-10-08.

- Company: [Appliances Online](https://www.usedby.ai/companies/appliances-online.md)
- Tool: [Intercom](https://www.usedby.ai/tools/intercom.md)
- Teams: Support, Engage, Convert

## What the story says

Appliances Online, an Australian online appliance retailer, uses Intercom for live chat and real-time customer support, tracks response time and CSAT through its reporting, and sends customer updates with Banners. It also uses the Intercom Messenger to convert on-site leads.

Summary written by usedby from the source page, in English. The figures are those of Intercom and Appliances Online, not ours.

> Convert: The team uses the Intercom Messenger to drive increased on-site conversions – and business growth, as a result. This has enabled the team to convert 200% more leads through Intercom and generate a staggering $1 million in ARR.

- **200%**: “This has enabled the team to convert 200% more leads through Intercom and generate a staggering $1 million in ARR.”
- **1.5 minutes**: “They leverage the platform’s reporting capabilities to maintain their minimum first-response time of 1.5 minutes and 80% CSAT.”

> What we love the most about Intercom is the speed at which we can access KPI data that helps ensure we are always providing and maintaining the best possible customer experience.
>
> Amal Jawad, Engine Room Manager at Appliances Online

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure $1 million is printed word for word on the page, near the name of Appliances Online.
- Checked: the passage quoted above is copied word for word from the page, near the name of Appliances Online.
- Checked: Appliances Online uses Intercom. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/appliances-online-intercom · How we check: https://www.usedby.ai/methodology