# How Asymbl uses ZoomInfo

**almost double**: “We've actually seen his meeting bookings almost double from pre-MCP ZoomInfo signals”

As published on [zoominfo.com](https://www.zoominfo.com/about/case-studies/asymbl), September 2026. Captured by usedby on 2026-10-05.

- Company: [Asymbl](https://www.usedby.ai/companies/asymbl.md)
- Tool: [ZoomInfo](https://www.usedby.ai/tools/zoominfo.md)
- Teams: Sales, Account Executives, BDR

## What the story says

Asymbl uses ZoomInfo signal data, delivered into Salesforce and Slack and through ZoomInfo's MCP, to alert account executives on named target accounts and to feed a digital sales development worker that nurtures leads from companies outside the named list until a meeting is booked.

Summary written by usedby from the source page, in English. The figures are those of ZoomInfo and Asymbl, not ours.

> But his ability to engage and leverage the signals and enrich the information that he has available to him has just about doubled his meeting booking conversion rate, which is incredible.

> It's like a cheat code. It's honestly like a cheat code.
>
> Greg Symons, Co-Founder and President

## What usedby checked

We compared the story with its live page on 2026-10-05.

- Checked: the figure almost double is printed word for word on the page, near the name of Asymbl.
- Checked: the passage quoted above is copied word for word from the page, near the name of Asymbl.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Asymbl uses ZoomInfo. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/asymbl-zoominfo · How we check: https://www.usedby.ai/methodology