# How Babbel uses Zendesk AI

**50 percent**: “more than 50 percent of Babbel’s tickets are automated through AI agents”

As published on [zendesk.com](https://www.zendesk.com/customer/babbel/), February 2026. Captured by usedby on 2026-10-05.

- Company: [Babbel](https://www.usedby.ai/companies/babbel.md)
- Tool: [Zendesk AI](https://www.usedby.ai/tools/zendesk-ai.md)
- Industry: [EdTech & E-learning](https://www.usedby.ai/companies/industry/edtech-e-learning.md)
- Teams: Customer Service, Customer Support
- Customer since (as the page says): Babbel has been a Zendesk customer since 2008.

## What the story says

Babbel uses Zendesk AI agents to automate routine support requests such as subscription status and management or changing the preferred language, across messaging, email and chat. It also uses Copilot for ticket summaries, suggested macros, writing tools, and for classifying tickets by topic and language to route them to agents with the right skills.

Summary written by usedby from the source page, in English. The figures are those of Zendesk AI and Babbel, not ours.

> Now, more than 50 percent of Babbel’s tickets are automated through AI agents. Email ticket volume, which used to comprise more than 65 percent of incoming inquiries, has fallen dramatically.

- **67 percent**: “onboarding time has dropped from three weeks to just one—a 67 percent efficiency gain.”
- **45 percent**: “Today, more than 45 percent of inbound requests are via the messaging channel.”

> Copilot helps us to be more efficient by automatically matching tickets to agents who speak the customer's language. This ensures a better, more natural support experience.
>
> Gaia Brogini, Head of Customer Service at Babbel

## What usedby checked

We compared the story with its live page on 2026-10-05.

- Checked: the figure 50 percent is printed word for word on the page, near the name of Babbel.
- Checked: the passage quoted above is copied word for word from the page, near the name of Babbel.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Babbel uses Zendesk AI. Confirmed line. Latest check across sources: 2026-10-05.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/babbel-zendesk-ai · How we check: https://www.usedby.ai/methodology