# How Box uses Qualified

**87%** Email nurture open rate

As published on [qualified.com](https://www.qualified.com/customers/box). Captured by usedby on 2026-10-08.

- Company: [Box](https://www.usedby.ai/companies/box.md)
- Tool: [Qualified](https://www.usedby.ai/tools/qualified.md)
- Industry: [DevTools & Infrastructure](https://www.usedby.ai/companies/industry/devtools-infrastructure.md)
- Teams: Marketing, Sales

## The use case: how Box deploys Qualified

Box's ANZ marketing team uses Qualified's AI SDR agent, renamed Bella, to engage website visitors, adapt conversations to each visitor, and book meetings. Visitors who don't book are moved into a personalized email nurture, and booked meetings sync to Salesforce and Slack.

Summary written by usedby from the source page, in English. The figures are those of Qualified and Box, not ours.

> Rather than serving the same script to everyone, Bella adapts to what each visitor actually needs and guides the conversation toward an outcome, like booking a meeting. When a visitor doesn't book right away, she moves them into an email nurture personalized with the context of everything that happened on the website, so the lead never goes cold.

- **24/7**: “Bella engages every website visitor 24/7, 365 days a year, without added headcount”

> The first reason we chose to work with her (Piper) is real-time context. She's surfacing information from our website, and also pulling from playbooks and themes we set up on the back end.
>
> Karen Hewitt, Principal Marketing Lead ANZ

Source: [qualified.com](https://www.qualified.com/customers/box), captured 2026-10-08.

## Other AI tools used by Box

- [Braintrust](https://www.usedby.ai/tools/braintrust.md) — Confirmed
- [Claude](https://www.usedby.ai/tools/claude.md) — Confirmed
- [Cursor](https://www.usedby.ai/tools/cursor.md) — Confirmed
- [Gemini](https://www.usedby.ai/tools/gemini.md) — Confirmed
- [Findem](https://www.usedby.ai/tools/findem.md) — Observed
- [Qodo](https://www.usedby.ai/tools/qodo.md) — Observed

## Qualified users in DevTools & Infrastructure

- [Quickbase](https://www.usedby.ai/companies/quickbase.md) — Confirmed
- [SUSE](https://www.usedby.ai/companies/suse.md) — Confirmed
- [LogicMonitor](https://www.usedby.ai/companies/logicmonitor.md) — Observed
- [Pantheon](https://www.usedby.ai/companies/pantheon.md) — Observed
- [Unity](https://www.usedby.ai/companies/unity.md) — Observed
- [Upland Software](https://www.usedby.ai/companies/upland-software.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 87% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of Box.
- Checked: Box uses Qualified. Confirmed line. Latest check across sources: 2026-10-18.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/box-qualified · How we check: https://www.usedby.ai/methodology