# How Bupa uses LivePerson

**55%**: “Bupa is experiencing a 55% growth in demand YoY across all channels”

As published on [liveperson.com](https://www.liveperson.com/resources/success-stories/bupa/), December 2022. Captured by usedby on 2026-10-24.

- Company: [Bupa](https://www.usedby.ai/companies/bupa.md)
- Tool: [LivePerson](https://www.usedby.ai/tools/live-person.md)
- Industry: [HealthTech & Digital Health](https://www.usedby.ai/companies/industry/healthtech-digital-health.md)
- Teams: Customer Care, Sales, Service

## The use case: how Bupa deploys LivePerson

Bupa uses LivePerson's messaging platform to handle incoming customer inquiries and to proactively engage website visitors, with agents guiding prospective customers through health insurance quotes, applications and options. It complements Bupa's traditional communication channels.

Summary written by usedby from the source page, in English. The figures are those of LivePerson and Bupa, not ours.

> Through a messaging platform built to scale, Bupa is experiencing a 55% growth in demand YoY across all channels: 63% YoY growth in the Service LOB, 28% YoY growth in their policy coverage LOB, and 41% YoY growth in the Sales LOB.

- **21%**: “there is also a 21% higher average order value (AOV) through assisted channels”
- **64%**: “handling 64% higher volumes per month compared with voice channels”
- **63%**: “63% YoY growth in the Service LOB”
- **28%**: “28% YoY growth in their policy coverage LOB”

## Other companies using LivePerson

- [Betcris](https://www.usedby.ai/companies/betcris.md) — Confirmed
- [Conduent](https://www.usedby.ai/companies/conduent.md) — Confirmed
- [Frost Bank](https://www.usedby.ai/companies/frost-bank.md) — Confirmed
- [Getnet](https://www.usedby.ai/companies/getnet.md) — Confirmed
- [HSBC](https://www.usedby.ai/companies/hsbc.md) — Confirmed
- [KDDI](https://www.usedby.ai/companies/kddi.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-10-24.

- Checked: the figure 55% is printed word for word on the page, near the name of Bupa.
- Checked: the passage quoted above is copied word for word from the page, near the name of Bupa.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Bupa uses LivePerson. Confirmed line. Latest check across sources: 2026-10-24.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/bupa-case-study-digital-engagement-strategy-pays-o · How we check: https://www.usedby.ai/methodology