# How CaptivateIQ uses UserGems

**$1.3M**: “$1.3M in pipeline — Real, tangible pipeline from the trial campaigns alone”

As published on [usergems.com](https://www.usergems.com/customers/captivateiq). Captured by usedby on 2026-10-08.

- Company: [CaptivateIQ](https://www.usedby.ai/companies/captivateiq.md)
- Tool: [UserGems](https://www.usedby.ai/tools/usergems.md)
- Teams: BDR, Business Development, Inside Sales, Account Development, Marketing

## What the story says

CaptivateIQ's BDR team uses UserGems' Gem-E AI agent to research contacts and write personalized outreach for New Hires, Past Champions, and Closed-Lost campaigns. They later expanded to customer expansion plays, event outreach, and evaluation of account scoring.

Summary written by usedby from the source page, in English. The figures are those of UserGems and CaptivateIQ, not ours.

> The Gem-E pilot delivered tangible, directly attributed results within 10 weeks:

- **15**: “15 opportunities — Created in 10 weeks directly from Gem-E campaigns, with clear attribution back to UserGems‍”
- **2x**: “2x reply rates — Reply rates nearly doubled during the Gem-E pilot compared to previous outbound campaigns‍”

> UserGems is the engine for our BDR workflow. It turns your BDRs into thoughtful sales professionals.
>
> Kristen Wisdorf, Sr. Director, Business Development & Inside Sales

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure $1.3M is printed word for word on the page, near the name of CaptivateIQ.
- Checked: the passage quoted above is copied word for word from the page, near the name of CaptivateIQ.
- Checked: CaptivateIQ uses UserGems. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/captivateiq-usergems · How we check: https://www.usedby.ai/methodology