# How Charles Tyrwhitt uses Bloomreach

**20%**: “20% revenue uplift from triggered programs with real-time customer data powering every send.”

As published on [bloomreach.com](https://www.bloomreach.com/en/case-studies/charles-tyrwhitt), July 2026. Captured by usedby on 2026-10-08.

- Company: [Charles Tyrwhitt](https://www.usedby.ai/companies/charles-tyrwhitt.md)
- Tool: [Bloomreach](https://www.usedby.ai/tools/bloomreach.md)

## What the story says

Charles Tyrwhitt replaced several separate marketing tools with Bloomreach's Loomi platform to unify customer data. It uses this data for real-time on-site personalization, triggered email and SMS journeys, and faster A/B testing.

Summary written by usedby from the source page, in English. The figures are those of Bloomreach and Charles Tyrwhitt, not ours.

> 20% revenue uplift from triggered programs with real-time customer data powering every send. 2x increase in A/B testing cadence with richer, real-time data informing every decision.

- **2x**: “2x increase in A/B testing cadence with richer, real-time data informing every decision.”
- **Seven**: “Seven point solutions consolidated into one, reducing complexity, overhead, and bottlenecks to streamline marketing operations.”

> Bloomreach gives us a single platform delivering the functionality of seven point solutions. And with that comes a unified view of our customers that makes real-time personalization possible in a way it simply wasn’t before.
>
> Pete Byrne, E-commerce Director at Charles Tyrwhitt

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 20% is printed word for word on the page, near the name of Charles Tyrwhitt.
- Checked: the passage quoted above is copied word for word from the page, near the name of Charles Tyrwhitt.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Charles Tyrwhitt uses Bloomreach. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/charles-tyrwhitt-bloomreach · How we check: https://www.usedby.ai/methodology
