# How Chubbies uses Listen

**6x**: “Feedback was, on average, 6x faster using Listen.”

As published on [listenlabs.ai](https://listenlabs.ai/case-studies/chubbies). Captured by usedby on 2026-10-24.

- Company: [Chubbies](https://www.usedby.ai/companies/chubbies.md)
- Tool: [Listen](https://www.usedby.ai/tools/listen.md)
- Industry: [Fashion & Apparel](https://www.usedby.ai/companies/industry/fashion-apparel.md)
- Teams: Insights and Innovation, Product, Design, Marketing

## The use case: how Chubbies deploys Listen

Chubbies, a shorts and apparel brand, uses Listen Labs' AI-led video interviews to collect conversational customer feedback instead of yes-or-no surveys and focus groups. It applies this to youth research, print testing, wear testing, influencer marketing tests and post-purchase feedback.

Summary written by usedby from the source page, in English. The figures are those of Listen and Chubbies, not ours.

> Brett explained that influencer test results from Listen were much faster. “It was amazing because it correlated back to the findings that our team had already gotten over a longer period,” he said. “It helped us unlock those insights quicker.”

- **24x**: “Improved accessibility and 24x scale: Reaching more customers, including younger audiences, without scheduling hiccups.”
- **120**: “Increase in youth research participation: Overcame scheduling barriers and grew from 5 to 120 participants.”

> These types of insights have been previously unattainable for smaller companies like us that don’t have a massive budget,
>
> Brett Roddis, Vice President of Product

Source: [listenlabs.ai](https://listenlabs.ai/case-studies/chubbies), captured 2026-10-02.

## Listen users in Fashion & Apparel

- [Levis](https://www.usedby.ai/companies/levis.md) — Observed
- [Skims](https://www.usedby.ai/companies/skims.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-24.

- Checked: the figure 6x is printed word for word on the page, near the name of Chubbies.
- Checked: the passage quoted above is copied word for word from the page, near the name of Chubbies.
- Checked: Chubbies uses Listen. Confirmed line. Latest check across sources: 2026-10-24.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/chubbies-listen-labs-customer-stories · How we check: https://www.usedby.ai/methodology