# How Clay Dazing uses Photoroom

**4x** Higher engagement on Photoroom-created images

As published on [photoroom.com](https://www.photoroom.com/customer-stories/clay-dazing), December 2024. Captured by usedby on 2026-10-09.

- Company: [Clay Dazing](https://www.usedby.ai/companies/clay-dazing.md)
- Tool: [Photoroom](https://www.usedby.ai/tools/photoroom.md)
- Industry: [Fashion & Apparel](https://www.usedby.ai/companies/industry/fashion-apparel.md)

## The use case: how Clay Dazing deploys Photoroom

Clay Dazing, a handmade polymer clay earring brand, uses the Photoroom app on a phone to create product photos with custom backgrounds and templates, such as seasonal collection flatlays, for its website and Instagram.

Summary written by usedby from the source page, in English. The figures are those of Photoroom and Clay Dazing, not ours.

> While other non-Photoroom images tend to reach only about 500 people, Maria has found that a Photoroom-created photo tends to reach more than four times that (2,000+ impressions), and do it all organically.

- **55%**: “Reached 55% new audiences organically, including non-followers”
- **2,000+**: “a Photoroom-created photo tends to reach more than four times that (2,000+ impressions)”

> Photoroom has helped Clay Dazing a lot in terms of engagement and then leading customers to the path of purchase. I definitely saw a peak in engagement on my organic social growth and then web traffic when I started sharing imagery created in Photoroom.
>
> Maria Hetrick, Founder

Source: [photoroom.com](https://www.photoroom.com/customer-stories/clay-dazing), captured 2026-10-09.

## Photoroom users in Fashion & Apparel

- [Ameliora](https://www.usedby.ai/companies/ameliora.md) — Confirmed
- [Palm Angels](https://www.usedby.ai/companies/palm-angels.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-10-09.

- Checked: the figure 4x is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of Clay Dazing.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Clay Dazing uses Photoroom. Confirmed line. Latest check across sources: 2026-10-19.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/clay-dazing-photoroom · How we check: https://www.usedby.ai/methodology