# How Clay uses Sigma

As published on [sigmacomputing.com](https://www.sigmacomputing.com/customers/how-clay-turned-data-confusion-into-clear-insights-with-sigma), December 2024. Captured by usedby on 2026-11-14.

- Company: [Clay](https://www.usedby.ai/companies/clay.md)
- Tool: [Sigma](https://www.usedby.ai/tools/sigma.md)
- Industry: [Sales Tech & CRM](https://www.usedby.ai/companies/industry/sales-tech-crm.md)
- Teams: Growth Marketing, Customer Support, Customer Experience, Data Science

## The use case: how Clay deploys Sigma

Clay uses Sigma on top of Snowflake as its BI tool. Growth marketing tracks visitors, sign-ups, trials and conversions by channel, support and customer experience teams build their own dashboards, and the data scientist uses it for exploratory analysis.

Summary written by usedby from the source page, in English. The figures are those of Sigma and Clay, not ours.

> Using Sigma, we were able to create dashboards that track everything from visitors to sign-ups, trials, and conversions across all marketing channels. For the first time, our team had visibility into what was actually driving growth.

> Sigma has become my go-to tool for quick exploratory analysis. It’s fast, it’s flexible, and it handles the data volumes we deal with effortlessly.
>
> Josh Hanson, Data Scientist

Source: [sigmacomputing.com](https://www.sigmacomputing.com/customers/how-clay-turned-data-confusion-into-clear-insights-with-sigma), captured 2026-11-14.

## Other AI tools used by Clay

- [Claude](https://www.usedby.ai/tools/claude.md) — Confirmed
- [Dust](https://www.usedby.ai/tools/dust.md) — Confirmed
- [Hex](https://www.usedby.ai/tools/hex.md) — Confirmed
- [Linear](https://www.usedby.ai/tools/linear.md) — Confirmed
- [Notion](https://www.usedby.ai/tools/notion.md) — Confirmed
- [Uplimit](https://www.usedby.ai/tools/uplimit.md) — Confirmed

## Other companies using Sigma

- [Affirm](https://www.usedby.ai/companies/affirm.md) — Confirmed
- [Armstrong Transport Group](https://www.usedby.ai/companies/armstrong-transport-group.md) — Confirmed
- [Bilt](https://www.usedby.ai/companies/bilt-biltrewards-com.md) — Confirmed
- [Blackstone](https://www.usedby.ai/companies/blackstone.md) — Confirmed
- [Conagra Brands](https://www.usedby.ai/companies/conagra-brands.md) — Confirmed
- [Crexi](https://www.usedby.ai/companies/crexi.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-11-14.

- Checked: the passage quoted above is copied word for word from the page, near the name of Clay.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Clay uses Sigma. Confirmed line. Latest check across sources: 2026-11-14.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/clay-sigma · How we check: https://www.usedby.ai/methodology