# How Crocs uses Algolia

**175%**: “conversions in Korea increasing by more than 175%”

As published on [algolia.com](https://www.algolia.com/customers/crocs). Captured by usedby on 2026-10-07.

- Company: [Crocs](https://www.usedby.ai/companies/crocs.md)
- Tool: [Algolia](https://www.usedby.ai/tools/algolia.md)
- Teams: regional merchandising teams, merchandising teams

## What the story says

Crocs uses Algolia for search, browse and autocomplete across its two brands and more than a dozen regional sites. It also uses Merchandising Studio for regional merchandising teams and Dynamic Re-ranking to improve relevance based on customer behavior.

Summary written by usedby from the source page, in English. The figures are those of Algolia and Crocs, not ours.

> Conversion improvements were consistent across experiences. InstantSearch drove notable uplifts, with gains of 33%, 42%, and 79% in the U.S., Canada, and Australia, respectively. Browse also played a critical role, with conversions in Korea increasing by more than 175%

- **81%**: “Crocs achieved an 81% reduction in PLP response times, enabling faster, smoother shopping journeys that directly contributed to higher engagement and conversion rates.”
- **33%**: “InstantSearch drove notable uplifts, with gains of 33%, 42%, and 79% in the U.S., Canada, and Australia, respectively.”
- **+2.4%**: “+2.4% in click‑through rate (CTR)”
- **+3.8%**: “+3.8% in purchase rate”

> Algolia gave us the speed, transparency, and AI-driven relevance to support improved performance consistently across markets.
>
> Feliz Papich, SVP, Digital Technology, Experience & Insights at Crocs, Inc.

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure 175% is printed word for word on the page, near the name of Crocs.
- Checked: the passage quoted above is copied word for word from the page, near the name of Crocs.
- Checked: Crocs uses Algolia. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/crocs-algolia · How we check: https://www.usedby.ai/methodology