# How Deezer uses Ada

**85%**: “Melodie is involved in about 85% of Deezer's support contacts”

As published on [ada.cx](https://www.ada.cx/case-study/deezer/), August 2026. Captured by usedby on 2026-10-05.

- Company: [Deezer](https://www.usedby.ai/companies/deezer.md)
- Tool: [Ada](https://www.usedby.ai/tools/ada.md)
- Teams: Customer Care, Community
- Customer since (as the page says): Ada customer since: July 2024

## What the story says

Deezer uses Ada to run an AI agent named Melodie that handles customer support contacts for its music streaming subscribers across web chat, email and webform. It resolves routine questions, follows Playbooks for sensitive topics like refunds, and hands off to human agents for final decisions.

Summary written by usedby from the source page, in English. The figures are those of Ada and Deezer, not ours.

> Today, Melodie is involved in about 85% of Deezer's support contacts and handles roughly half of the team's work. Automated resolution has climbed 11 percentage points in six months.

- **11 percentage points**: “Automated resolution has climbed 11 percentage points in six months.”
- **90%**: “roughly 90% of subscribers who open a conversation engage with Melodie, 19 points above the industry average”
- **100 or more**: “With MCP, she reviews 100 or more, and the analysis comes with reasons attached.”
- **20,000**: “Volume: ~20,000 chats/month with Melodie”

> Ada exceeded my prediction for success almost on day one. The automated resolution rate we achieved on day one was something like 30%, and it's only gone up from there. We did not need to spend a long time leveling up.
>
> Patrick Dunford, VP of Customer Care

## What usedby checked

We compared the story with its live page on 2026-10-05.

- Checked: the figure 85% is printed word for word on the page, near the name of Deezer.
- Checked: the passage quoted above is copied word for word from the page, near the name of Deezer.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Deezer uses Ada. Confirmed line. Latest check across sources: 2026-10-05.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/deezer-ada · How we check: https://www.usedby.ai/methodology