# How DocMorris uses Algolia

**156%**: “driving a remarkable 156% surge in DocMorris-branded sales and a 147% boost in net sales”

As published on [algolia.com](https://www.algolia.com/customers/DocMorris). Captured by usedby on 2026-10-07.

- Company: [DocMorris](https://www.usedby.ai/companies/docmorris.md)
- Tool: [Algolia](https://www.usedby.ai/tools/algolia.md)
- Teams: Product Management, Merchandising

## What the story says

DocMorris, a European online pharmacy, replaced its end-of-life search engine with Algolia's Search API on its DocMorris site and then on its Medpex sister site digital apps. It uses Dynamic Re-Ranking, A/B Testing and Rules to improve relevance and to promote its self-branded products in search results.

Summary written by usedby from the source page, in English. The figures are those of Algolia and DocMorris, not ours.

> Recent A/B testing reveals that Algolia is helping DocMorris advance its goal of promoting self-branded products, driving a remarkable 156% surge in DocMorris-branded sales and a 147% boost in net sales.

- **16%**: “And a 16% drop in zero-click searches.”

> We needed a search engine that was fast, comprehensive and easy to use — both internally and externally — and Algolia has the out-of-the-box performance, functionality and flexibility to meet and exceed our needs.
>
> Nina Kalz, Product Owner for Product Discoverability at DocMorris

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure 156% is printed word for word on the page, near the name of DocMorris.
- Checked: the passage quoted above is copied word for word from the page, near the name of DocMorris.
- Checked: DocMorris uses Algolia. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/docmorris-algolia · How we check: https://www.usedby.ai/methodology