# How FASKEN uses Coveo

**12%** increase in registrations for seminars and email

As published on [coveo.com](https://www.coveo.com/en/resources/case-studies/fasken), March 2026. Captured by usedby on 2026-10-04.

- Company: [FASKEN](https://www.usedby.ai/companies/fasken.md)
- Tool: [Coveo](https://www.usedby.ai/tools/coveo.md)
- Industry: [Legal & Compliance](https://www.usedby.ai/companies/industry/legal-compliance-legaltech.md)

## What the story says

Fasken, a Canadian law firm, uses Coveo AI-powered search with a unified index on its Sitecore-based website to help visitors find content and the most suitable lawyer. Machine learning query suggestions and a tagging system support navigation and content discovery.

Summary written by usedby from the source page, in English. The figures are those of Coveo and FASKEN, not ours.

> With AI-powered search and a unified index, Fasken’s website is more cohesive and intuitive. In the spirit of matching a potential customer's need, Fasken leveraged Sitecore’s GeoIP feature for location accuracy to connect visitors with the best and most conveniently located lawyer.

- **12%**: “↑12% in registrations for seminars and email marketing”

> Not only does the site reflect our new brand image, it also functions as a dynamic toolkit to support a range of online marketing and business development activities.
>
> Brenda Plowman, Chief Marketing Officer

## What usedby checked

We compared the story with its live page on 2026-10-04.

- Checked: the figure 12% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of FASKEN.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: FASKEN uses Coveo. Confirmed line. Latest check across sources: 2026-10-04.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/fasken-coveo · How we check: https://www.usedby.ai/methodology