# How Freshworks uses Outreach

**50%**: “ARPA up 50% year-over-year”

As published on [outreach.ai](https://www.outreach.ai/resources/stories/freshworks-case-study). Captured by usedby on 2026-11-05.

- Company: [Freshworks](https://www.usedby.ai/companies/freshworks.md)
- Tool: [Outreach](https://www.usedby.ai/tools/outreach.md)
- Industry: [Sales Tech & CRM](https://www.usedby.ai/companies/industry/sales-tech-crm.md)
- Teams: Sales, GTM Technology & Operations

## The use case: how Freshworks deploys Outreach

Freshworks uses Outreach as a single system for its go-to-market motion, replacing several disconnected sales tools. It also uses Outreach's Kaia to record, transcribe and generate insights from sales calls and meetings.

Summary written by usedby from the source page, in English. The figures are those of Outreach and Freshworks, not ours.

> Since going wall-to-wall with Outreach, the team has built its best pipeline ever and closed its biggest deal to date.

> We’re no longer working across a bunch of different avenues and mediums. We have a single source of truth.
>
> Courtney Hirata, VP of Global GTM Strategy & Transformation

Source: [outreach.ai](https://www.outreach.ai/resources/stories/freshworks-case-study), captured 2026-11-05.

## Other AI tools used by Freshworks

- [Magical](https://www.usedby.ai/tools/magical.md) — Confirmed
- [Sonar](https://www.usedby.ai/tools/sonar.md) — Confirmed
- [Synthflow](https://www.usedby.ai/tools/synthflow.md) — Confirmed
- [Cursor](https://www.usedby.ai/tools/cursor.md) — Observed
- [Relevance AI](https://www.usedby.ai/tools/relevance-ai.md) — Observed
- [Vivun](https://www.usedby.ai/tools/vivun.md) — Observed

## Outreach users in Sales Tech & CRM

- [Traction Complete](https://www.usedby.ai/companies/traction-complete.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-11-05.

- Checked: the figure 50% is printed word for word on the page, near the name of Freshworks.
- Checked: the passage quoted above is copied word for word from the page, near the name of Freshworks.
- Checked: Freshworks uses Outreach. Confirmed line. Latest check across sources: 2026-11-05.
- Not checked: the result itself. We quote it; we did not measure it.

---
Source: https://www.usedby.ai/case-studies/freshworks-outreach · How we check: https://www.usedby.ai/methodology