# How GoTo uses Outreach

**10x**: “increase their pipeline coverage by 10x”

As published on [outreach.ai](https://www.outreach.ai/resources/stories/goto-customer-story). Captured by usedby on 2026-10-24.

- Company: [GoTo](https://www.usedby.ai/companies/goto.md)
- Tool: [Outreach](https://www.usedby.ai/tools/outreach.md)
- Industry: [Telecommunications](https://www.usedby.ai/companies/industry/telecommunications.md)
- Teams: Account Executives, Business Development Reps, Sales, Marketing, Sales Operations

## The use case: how GoTo deploys Outreach

GoTo's Account Executives and Business Development Reps run their selling activities from a single platform, with email, call and LinkedIn activity synced automatically to Salesforce. Managers use the activity data for coaching, and a Content Committee maintains the messaging used in prospecting sequences.

Summary written by usedby from the source page, in English. The figures are those of Outreach and GoTo, not ours.

> With Outreach, GoTo's sellers are now executing tasks faster and with more precision. "Our sales reps say that using Outreach has made a huge difference in the amount of time it takes them to complete the same task compared to pre-Outreach," Aniyah says.

> Our sellers want to use Outreach because they know it helps them be more productive, build their pipeline, have more constructive engagements, and close more deals.
>
> Aniyah Pendleton, Systems Training Program Manager

Source: [outreach.ai](https://www.outreach.ai/resources/stories/goto-customer-story), captured 2026-10-24.

## Other AI tools used by GoTo

- [Mindtickle](https://www.usedby.ai/tools/mindtickle.md) — Observed

## Outreach users in Telecommunications

- [Cisco](https://www.usedby.ai/companies/cisco.md) — Observed
- [Ruckus Commscope](https://www.usedby.ai/companies/ruckus-commscope.md) — Observed
- [Zoom](https://www.usedby.ai/companies/zoom.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-24.

- Checked: the figure 10x is printed word for word on the page, near the name of GoTo.
- Checked: the passage quoted above is copied word for word from the page, near the name of GoTo.
- Checked: GoTo uses Outreach. Confirmed line. Latest check across sources: 2026-10-24.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/goto-outreach · How we check: https://www.usedby.ai/methodology