# How Gusto uses Gumloop

**~$1 million**: “translating to ~$1 million in incremental ARR in just three months”

As published on [gumloop.com](https://www.gumloop.com/customers/gusto), March 2026. Captured by usedby on 2026-10-07.

- Company: [Gusto](https://www.usedby.ai/companies/gusto.md)
- Tool: [Gumloop](https://www.usedby.ai/tools/gumloop.md)
- Industry: [HR & Recruiting](https://www.usedby.ai/companies/industry/hr-recruiting-hr-tech.md)
- Teams: Operations, go-to-market, R&D, finance

## What the story says

Gusto's Operations and go-to-market teams use Gumloop to build AI agents connected to Salesforce, Snowflake and Google Workspace. The agents coach reps on calls, prepare pre-call briefings and partnership reviews, draft expansion outreach, and flag customers at risk of churning.

Summary written by usedby from the source page, in English. The figures are those of Gumloop and Gusto, not ours.

> Reps who use and engage with the coaching agent have seen significantly improved coaching scores compared to those who don't, translating to ~$1 million in incremental ARR in just three months.

- **31%**: ““The partnership review agent cuts prep time from 30–45 minutes per customer to under five minutes, and it results in a 31% higher win rate and 44% larger deals.””

> The partnership review agent cuts prep time from 30–45 minutes per customer to under five minutes, and it results in a 31% higher win rate and 44% larger deals.
>
> Matt Gould, Head of Insights and Operations, Gusto

> We needed a bunch of tools to take our AI capabilities to another level
>
> Ritu Khanna, Chief Customer Officer

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure ~$1 million is printed word for word on the page, near the name of Gusto.
- Checked: the passage quoted above is copied word for word from the page, near the name of Gusto.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Gusto uses Gumloop. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/gusto-gumloop · How we check: https://www.usedby.ai/methodology