# How Hexclad uses Siena AI

**65%** increase in automation

As published on [siena.cx](https://www.siena.cx/customer-stories/hexclad-customer-service-automation), June 2025. Captured by usedby on 2026-10-27.

- Company: [Hexclad](https://www.usedby.ai/companies/hexclad.md)
- Tool: [Siena AI](https://www.usedby.ai/tools/siena-ai.md)
- Industry: [E-commerce & D2C](https://www.usedby.ai/companies/industry/e-commerce-d2c.md)
- Teams: Customer Experience

## The use case: how Hexclad deploys Siena AI

HexClad, a cookware brand, uses Siena's Managed Services to automate customer service interactions and reduce reliance on temporary staff during peak seasons. It also uses Siena Memory to refine responses and surface product insights from customer interactions.

Summary written by usedby from the source page, in English. The figures are those of Siena AI and Hexclad, not ours.

> Since implementing Managed Services, HexClad has seen automation increase by more than 65%, dramatically improving efficiency. Additionally, ticket routing to human agents has decreased by 20% in just the last 60 days.

- **20%**: “ticket routing to human agents has decreased by 20% in just the last 60 days”

> We needed a way to keep our CX strong without doubling headcount. Creating and maintaining automations was becoming a full-time job. Managed Services came in and lifted that burden, allowing us to refocus on strategic leadership.
>
> Briana Brown, CX Lead

Source: [siena.cx](https://www.siena.cx/customer-stories/hexclad-customer-service-automation), captured 2026-10-27.

## Other AI tools used by Hexclad

- [Kustomer](https://www.usedby.ai/tools/kustomer.md) — Confirmed

## Siena AI users in E-commerce & D2C

- [Goody](https://www.usedby.ai/companies/goody.md) — Confirmed
- [Simple Modern](https://www.usedby.ai/companies/simple-modern.md) — Confirmed
- [Terra Kaffe](https://www.usedby.ai/companies/terra-kaffe.md) — Confirmed
- [Brooklinen](https://www.usedby.ai/companies/brooklinen.md) — Observed
- [ButcherBox](https://www.usedby.ai/companies/butcherbox.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-27.

- Checked: the figure 65% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of Hexclad.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Hexclad uses Siena AI. Confirmed line. Latest check across sources: 2026-10-27.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/hexclad-siena-ai · How we check: https://www.usedby.ai/methodology