# How Hyundai uses Insider One

**86%**: “the exit intent with callback assistance generated a 86% uplift in lead generation”

As published on [insiderone.com](https://insiderone.com/case-studies/hyundai/), July 2018. Captured by usedby on 2026-10-08.

- Company: [Hyundai](https://www.usedby.ai/companies/hyundai.md)
- Tool: [Insider One](https://www.usedby.ai/tools/insider-one.md)
- Industry: [Automotive Manufacturing](https://www.usedby.ai/companies/industry/automotive-manufacturing.md)

## What the story says

Hyundai uses Insider One to show behavior-triggered lead generation overlays on its desktop website to encourage test drive applications. One overlay appears on car detail pages and another appears on exit intent to collect leads and offer a callback.

Summary written by usedby from the source page, in English. The figures are those of Insider One and Hyundai, not ours.

> The triggered overlay scenario saw an uplift of 13.2% in lead generation. On the other hand, the exit intent with callback assistance generated a 86% uplift in lead generation

- **13.2%**: “The triggered overlay scenario saw an uplift of 13.2% in lead generation.”

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 86% is printed word for word on the page, near the name of Hyundai.
- Checked: the passage quoted above is copied word for word from the page, near the name of Hyundai.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Hyundai uses Insider One. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/hyundai-insider-one · How we check: https://www.usedby.ai/methodology