# How iCrowdNewswire uses DeepL

**$150,000**: “at least two full-time staff checking its output – costing approximately $150,000 annually”

As published on [deepl.com](https://www.deepl.com/en/customer-stories/icrowdnewswire), April 2025. Captured by usedby on 2026-10-07.

- Company: [iCrowdNewswire](https://www.usedby.ai/companies/icrowdnewswire.md)
- Tool: [DeepL](https://www.usedby.ai/tools/deepl.md)

## What the story says

iCrowdNewswire, a global press release distributor, uses the DeepL API to automatically translate the press releases it distributes into nine languages. The translations are published to distribution sites and its own websites without human intervention.

Summary written by usedby from the source page, in English. The figures are those of DeepL and iCrowdNewswire, not ours.

> By Felipe's estimation, a less reliable solution would need at least two full-time staff checking its output – costing approximately $150,000 annually. But, thanks to DeepL's quality and reliability, not requiring this proofing outlay meant the solution effectively pays for itself.

- **45-55 million**: “In total, the team uses DeepL to translate 45-55 million characters daily without error.”
- **nine**: “iCrowdNewswire translates and distributes English language press releases into nine different languages.”
- **2,000+**: “Felipe's team had set up their technology stack to automatically translate and distribute press releases to 2,000+ sites globally without”

> We save enough money to pay for DeepL. It pays for itself.
>
> Felipe Botero, Chief Technology Officer

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure $150,000 is printed word for word on the page, near the name of iCrowdNewswire.
- Checked: the passage quoted above is copied word for word from the page, near the name of iCrowdNewswire.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: iCrowdNewswire uses DeepL. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/icrowdnewswire-deepl · How we check: https://www.usedby.ai/methodology