# How iHeartMedia uses Jasper

**1 day**: “1 day vs. weeks for development of a multi-platform campaign”

As published on [jasper.ai](https://www.jasper.ai/case-studies/iheartmedia), August 2026. Captured by usedby on 2026-10-02.

- Company: [iHeartMedia](https://www.usedby.ai/companies/iheartmedia.md)
- Tool: [Jasper](https://www.usedby.ai/tools/jasper.md)
- Teams: Marketing, Creative producers, Strategists, Writers

## What the story says

iHeartMedia's marketing team used Jasper to build and produce a multi-channel launch campaign for the podcast Cardiac Cowboys. Jasper generated campaign materials, audience personas and creative variations across broadcast, podcast, social and live-event formats.

Summary written by usedby from the source page, in English. The figures are those of Jasper and iHeartMedia, not ours.

> Using Jasper, the team developed the launch campaign’s core theme, brand identity, positioning, and multi-platform content plan in a single day.

> Jasper became an extension of iHeartMedia’s marketing operations—automating workflows, scaling production, and maintaining brand integrity across every format.
>
> Rahul Sabnis, President & Chief Creative Officer, iHeartMedia

## What usedby checked

We compared the story with its live page on 2026-10-03.

- Checked: the figure 1 day is printed word for word on the page, near the name of iHeartMedia.
- Checked: the passage quoted above is copied word for word from the page, near the name of iHeartMedia.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: iHeartMedia uses Jasper. Confirmed line. Latest check across sources: 2026-10-02.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/iheartmedia-jasper · How we check: https://www.usedby.ai/methodology