# How Lenovo uses Movable Ink

**5.1%**: “This approach delivered a 5.1% boost in revenue”

As published on [movableink.com](https://movableink.com/case-studies/5-1-revenue-lift-lenovos-loyalty-game-is-strong). Captured by usedby on 2026-10-08.

- Company: [Lenovo](https://www.usedby.ai/companies/lenovo.md)
- Tool: [Movable Ink](https://www.usedby.ai/tools/movable-ink.md)
- Industry: [IT Services & System Integration](https://www.usedby.ai/companies/industry/it-services-system-integration.md)
- Teams: CRM & Email Marketing

## What the story says

Lenovo uses Movable Ink to personalize its loyalty program emails, including reimagined monthly statements with dynamic status bars and personalized point summaries.

Summary written by usedby from the source page, in English. The figures are those of Movable Ink and Lenovo, not ours.

> By using Movable Ink, they reimagined monthly statements, added dynamic status bars, and crafted personalized point summaries, creating emails that truly resonate with their customers. This approach delivered a 5.1% boost in revenue, $3.4M in sales during Cyber 5, and freed up 200+ hours for the team

- **$3.4M**: “$3.4M in sales during Cyber 5”
- **200+ hours**: “freed up 200+ hours for the team”

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 5.1% is printed word for word on the page, near the name of Lenovo.
- Checked: the passage quoted above is copied word for word from the page, near the name of Lenovo.
- Checked: Lenovo uses Movable Ink. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/lenovo-movable-ink · How we check: https://www.usedby.ai/methodology