# How Nature House uses DeepL

**5%** decrease in ad bounce rate

As published on [deepl.com](https://www.deepl.com/en/customer-stories/nature-house), April 2025. Captured by usedby on 2026-10-07.

- Company: [Nature House](https://www.usedby.ai/companies/nature-house.md)
- Tool: [DeepL](https://www.usedby.ai/tools/deepl.md)
- Industry: [Travel & Hospitality](https://www.usedby.ai/companies/industry/travel-hospitality.md)
- Teams: Product

## The use case: how Nature House deploys DeepL

Nature House uses the DeepL API to translate property descriptions and guest reviews on its rental websites into several European languages. Translations are generated once and stored, so later visitors see the same translated content instead of paying for a translation on every click.

Summary written by usedby from the source page, in English. The figures are those of DeepL and Nature House, not ours.

> After integrating DeepL API for fixed translations, Nature House saw a decrease in the ad bounce rate of 5%, with users spending 13% more time on the ad click-thru.

- **13%**: “users spending 13% more time on the ad click-thru”
- **€15,000**: “Rick estimated that the company was paying up to €15,000 annually just on clicks”

> Before DeepL, every translation had a cost. Now, with fixed translations, we save money and time, while improving the user experience.
>
> Rick Naebers, Product Manager, Nature House

Source: [deepl.com](https://www.deepl.com/en/customer-stories/nature-house), captured 2026-10-07.

## DeepL users in Travel & Hospitality

- [Avendra International](https://www.usedby.ai/companies/avendra-international.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure 5% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of Nature House.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Nature House uses DeepL. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/nature-house-deepl · How we check: https://www.usedby.ai/methodology