# How Nissan India uses Insider One

**21%** conversion rate

As published on [insiderone.com](https://insiderone.com/case-studies/nissan-india/), February 2021. Captured by usedby on 2026-10-08.

- Company: [Nissan India](https://www.usedby.ai/companies/nissan-india.md)
- Tool: [Insider One](https://www.usedby.ai/tools/insider-one.md)
- Industry: [Automotive Manufacturing](https://www.usedby.ai/companies/industry/automotive-manufacturing.md)

## The use case: how Nissan India deploys Insider One

Nissan India uses Insider One's custom segmentation capabilities to segment its customers. It plans to expand the platform to replace its existing CRM entirely and to bring its after-sales and ownership journeys onto it.

Summary written by usedby from the source page, in English. The figures are those of Insider One and Nissan India, not ours.

> Nissan India achieved a 21% conversion rate using Insider One’s custom segmentation capabilities

> The exit intent template was simple to set up on our website, and we used Insider One's intuitive drag-and-drop editor to ensure it was perfectly Nissan-branded.
>
> Digital Director, Digital Director

Source: [insiderone.com](https://insiderone.com/case-studies/nissan-success-story/), captured 2026-10-08.

## Insider One users in Automotive Manufacturing

- [Hyundai](https://www.usedby.ai/companies/hyundai.md) — Confirmed
- [Lexus](https://www.usedby.ai/companies/lexus.md) — Confirmed
- [Peugeot](https://www.usedby.ai/companies/peugeot.md) — Confirmed
- [Renault](https://www.usedby.ai/companies/renault.md) — Confirmed
- [Toyota](https://www.usedby.ai/companies/toyota.md) — Confirmed

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 21% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of Nissan India.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Nissan India uses Insider One. Confirmed line. Latest check across sources: 2026-10-18.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/nissan-india-insider-one · How we check: https://www.usedby.ai/methodology