# How OpenAI uses Clay

**low 40% to high 80%** Inbound lead enrichment coverage

As published on [clay.com](https://www.clay.com/customers/open-ai). Captured by usedby on 2026-10-02.

- Company: [OpenAI](https://www.usedby.ai/companies/openai.md)
- Tool: [Clay](https://www.usedby.ai/tools/clay.md)
- Industry: [Artificial Intelligence](https://www.usedby.ai/companies/industry/artificial-intelligence.md)
- Teams: RevOps, Sales, GTM

## The use case: how OpenAI deploys Clay

OpenAI uses Clay's multi-provider waterfall enrichment to enrich inbound leads, Clay's AI research agent to automate account research that its best sellers did manually, and a Clay package inside Salesforce so sellers can run on-demand enrichment natively in the CRM.

Summary written by usedby from the source page, in English. The figures are those of Clay and OpenAI, not ours.

> Clay's multi-provider waterfall enrichment augmented by OpenAI’s models provided an immediate solution. "With Clay, we more than doubled our enrichment coverage from low 40% to high 80%," Keith notes.

- **8500+**: “Maintained consistent weekly usage across sales team members using Clay’s on-demand enrichment Salesforce package, with 8500+ total enrichments run”
- **150**: “On busy days, individual sellers may run up to 150 lead enrichments, with especially heavy usage at the start of quarters as teams build pipelines.”

> Clay enables our team to rapidly experiment with trigger driven workflows, and 3rd party enrichment data. We’re able to move fast and drive outsized impact on GTM execution – all while using a tool that’s fun, creative, and cutting edge.
>
> Scotty Huhn

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-02.

> With Clay, we more than doubled our enrichment coverage from low 40% to high 80%.
>
> Keith Jones, GTM Systems Lead

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-10.

> Clay was a way to leapfrog us into a multi-source model with the lowest amount of overhead and labor
>
> Keith Jones, GTM Systems Lead

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-10.

> We see outsized growth potential with Clay.
>
> Keith Jones, GTM Systems Lead

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-10.

> Clay has allowed us to easily leverage multiple providers to scale our inbound lead enrichment process. I've been able to build complex systems that used to require days of data science work now within hours.
>
> Harsha Chilakamarri

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-10.

> Clay allows us to move fast and drive outsized impact on GTM execution.
>
> Scotty Huhn, ENGINEERING LEAD

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-15.

> I think it's worth overstating how flexible Clay is and how many different needs it can meet
>
> Keith Jones, GTM Systems Lead

Source: [clay.com](https://www.clay.com/customers/open-ai), captured 2026-10-24.

## Other AI tools used by OpenAI

- [Airtable](https://www.usedby.ai/tools/airtable.md) — Confirmed
- [CoreWeave](https://www.usedby.ai/tools/coreweave.md) — Confirmed
- [Databricks](https://www.usedby.ai/tools/databricks.md) — Confirmed
- [Ironclad](https://www.usedby.ai/tools/ironclad.md) — Confirmed
- [Notion](https://www.usedby.ai/tools/notion.md) — Confirmed
- [Together AI](https://www.usedby.ai/tools/together-ai.md) — Confirmed

## Clay users in Artificial Intelligence

- [Anthropic](https://www.usedby.ai/companies/anthropic.md) — Confirmed
- [ElevenLabs](https://www.usedby.ai/companies/elevenlabs.md) — Confirmed
- [Lovable](https://www.usedby.ai/companies/lovable.md) — Confirmed
- [Mistral AI](https://www.usedby.ai/companies/mistral-ai.md) — Confirmed
- [Google](https://www.usedby.ai/companies/google.md) — Observed
- [Perplexity](https://www.usedby.ai/companies/perplexity.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-03.

- Checked: the figure low 40% to high 80% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of OpenAI.
- Checked: OpenAI uses Clay. Confirmed line. Latest check across sources: 2026-10-24.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/openai-clay · How we check: https://www.usedby.ai/methodology