# How Pernod Ricard uses Retool

**five times faster**: ““I do believe that we are at least five times faster in terms of development,””

As published on [retool.com](https://retool.com/customers/pernod-ricard). Captured by usedby on 2026-10-02.

- Company: [Pernod Ricard](https://www.usedby.ai/companies/pernod-ricard.md)
- Tool: [Retool](https://www.usedby.ai/tools/retool.md)
- Industry: [Consumer Goods](https://www.usedby.ai/companies/industry/consumer-goods-fmcg.md)
- Teams: Sales, Marketing, Analytics

## What the story says

Pernod Ricard uses Retool to build and deploy internal AI-powered apps for sales support, forecasting and market analytics, plus generative AI prototypes such as a data mapping tool. Retool connects these apps to its existing data systems and handles authentication and security.

Summary written by usedby from the source page, in English. The figures are those of Retool and Pernod Ricard, not ours.

> Pernod Ricard’s teams now deliver apps five times faster and at lower maintenance cost than traditional development approaches. That speed, paired with Retool’s flexibility, has driven a 20% higher adoption rate among end users.

- **20%**: “That speed, paired with Retool’s flexibility, has driven a 20% higher adoption rate among end users.”
- **$2B**: “Influences $2B in annual sales.”
- **2,500+**: “D-Star: AI-driven sales optimization for 2,500+ field reps across India, the US, China, and Europe.”
- **20,000**: “Quanto: Forecasting engine predicting 20,000 SKU-by-state combinations with +4-point accuracy gain.”

> There’s no way you can go live with a vibe-coded solution. It might work for demos, but we build enterprise-grade technology that has to scale across 30 countries. Retool lets us prototype and go live in the same environment.
>
> Pierre Yves Calloc'h, Chief Digital Officer

## What usedby checked

We compared the story with its live page on 2026-10-03.

- Checked: the figure five times faster is printed word for word on the page, near the name of Pernod Ricard.
- Checked: the passage quoted above is copied word for word from the page, near the name of Pernod Ricard.
- Checked: Pernod Ricard uses Retool. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/pernod-ricard-retool · How we check: https://www.usedby.ai/methodology