# How Persona uses Sigma

**8x**: “increase customer adoption by over 8x”

As published on [sigmacomputing.com](https://www.sigmacomputing.com/customers/how-persona-transformed-customer-insights), December 2025. Captured by usedby on 2026-11-14.

- Company: [Persona](https://www.usedby.ai/companies/persona.md)
- Tool: [Sigma](https://www.usedby.ai/tools/sigma.md)
- Industry: [Cybersecurity](https://www.usedby.ai/companies/industry/cybersecurity.md)
- Teams: Customer Insights, Product, Sales

## The use case: how Persona deploys Sigma

Persona's Customer Insights team uses Sigma on top of governed Snowflake data models to deliver self-service analytics dashboards to hundreds of managed customers, and uses Input Tables to write data back to Snowflake and manage mapping logic.

Summary written by usedby from the source page, in English. The figures are those of Sigma and Persona, not ours.

> By adopting Sigma, Persona’s Customer Insights team modernized how analytics are delivered—both internally and to hundreds of customers.

- **75%**: “cut dashboard load times by more than 75%”
- **60%**: “Customer usage of dashboards increased by more than 60%”
- **80%**: “with over 80% of managed customers actively engaging with the analytics Persona provides”

## Other AI tools used by Persona

- [Dust](https://www.usedby.ai/tools/dust.md) — Confirmed
- [Concourse](https://www.usedby.ai/tools/concourse.md) — Observed
- [Paraform](https://www.usedby.ai/tools/paraform.md) — Observed

## Sigma users in Cybersecurity

- [Vanta](https://www.usedby.ai/companies/vanta.md) — Confirmed
- [Druva](https://www.usedby.ai/companies/druva.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-11-14.

- Checked: the figure 8x is printed word for word on the page, near the name of Persona.
- Checked: the passage quoted above is copied word for word from the page, near the name of Persona.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Persona uses Sigma. Confirmed line. Latest check across sources: 2026-11-14.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/persona-sigma · How we check: https://www.usedby.ai/methodology