# How Philips uses Insider One

**35%**: “Philips increases average order value by 35% with personalization”

As published on [insiderone.com](https://insiderone.com/case-studies/philips/), February 2021. Captured by usedby on 2026-10-08.

- Company: [Philips](https://www.usedby.ai/companies/philips.md)
- Tool: [Insider One](https://www.usedby.ai/tools/insider-one.md)
- Industry: [Medical Devices](https://www.usedby.ai/companies/industry/medical-devices.md)

## What the story says

Philips uses Insider One for onsite personalization, segmentation, and product recommendations to improve average order value and conversion. It plans to expand segmentation to target profiles such as high-spenders and discount-affinity shoppers.

Summary written by usedby from the source page, in English. The figures are those of Insider One and Philips, not ours.

> Insider’s platform capabilities are limitless, including personalization, segmentation, mobile campaigns, and conversion optimization.

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 35% is printed word for word on the page, near the name of Philips.
- Checked: the passage quoted above is copied word for word from the page, near the name of Philips.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Philips uses Insider One. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/philips-insider-one · How we check: https://www.usedby.ai/methodology