# How Playa Hotels & Resorts uses Beautiful

As published on [beautiful.ai](https://www.beautiful.ai/customers/playa-hotels-resorts), July 2025. Captured by usedby on 2026-10-03.

- Company: [Playa Hotels & Resorts](https://www.usedby.ai/companies/playa-hotels-resorts.md)
- Tool: [Beautiful](https://www.usedby.ai/tools/beautiful.md)
- Industry: [Travel & Hospitality](https://www.usedby.ai/companies/industry/travel-hospitality.md)
- Teams: Communications

## What the story says

Playa's communications team uses Beautiful.ai to build internal and external presentations such as investor decks and media briefings. They rely on Smart Slide templates, custom themes and brand controls in place of PowerPoint and outsourced design.

Summary written by usedby from the source page, in English. The figures are those of Beautiful and Playa Hotels & Resorts, not ours.

> With Smart Slide templates and Custom Themes, users could instantly generate clean, cohesive decks—without needing support from marketing or external designers. Brand controls and guardrails gives Playa Hotels & Resorts the power to enforce brand standards across every deck in just a few clicks.

> This was truly Playa's first taste of AI! We've implemented other AI tools as a result of our success with Beautiful.ai.
>
> Marissa Hicken, Director of PR and Communications

## What usedby checked

We compared the story with its live page on 2026-10-03.

- Checked: the passage quoted above is copied word for word from the page, near the name of Playa Hotels & Resorts.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Playa Hotels & Resorts uses Beautiful. Confirmed line. Latest check across sources: 2026-10-03.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/playa-hotels-resorts-beautiful · How we check: https://www.usedby.ai/methodology