# How Psycho Bunny uses Gorgias

**10%**: “Reducing the total cost of ownership of Psycho Bunny’s support function by 10% YoY”

As published on [gorgias.com](https://www.gorgias.com/customers/psycho-bunny-cost-savings), April 2025. Captured by usedby on 2026-10-08.

- Company: [Psycho Bunny](https://www.usedby.ai/companies/psycho-bunny.md)
- Tool: [Gorgias](https://www.usedby.ai/tools/gorgias.md)
- Teams: Customer Experience, Retail store support, IT, Data & Analytics

## What the story says

Psycho Bunny replaced Zendesk with Gorgias to unify its email, chat, social, phone, and SMS support in one platform. It uses an AI Agent named Lisa to automate common tickets such as order status and returns, and also uses Gorgias for internal support for its retail stores.

Summary written by usedby from the source page, in English. The figures are those of Gorgias and Psycho Bunny, not ours.

> Psycho Bunny successfully scaled customer support without scaling costs, handling a 100% revenue increase with the same-sized CX team. All thanks to Lisa, their AI Agent.

- **25% - 30%**: “25% - 30% automation rate, handling repetitive questions across email and chat”
- **1 minute**: “1 minute email FRT, down from 5-24 hours”
- **Two**: “Two fewer seasonal support agent hires during 2024”
- **100%**: “Psycho Bunny successfully scaled customer support without scaling costs, handling a 100% revenue increase with the same-sized CX team.”

> I believe that AI combined with human agents is the future—that’s where we’re going to see perfect customer experience.
>
> Tosha Moyer, Senior CX Manager

> As we scale, not having to hire and onboard full-time employees has been a game changer for controlling costs.
>
> Jean-Aymeri de Magistris, VP IT, Data & Analytics, and PMO at Psycho Bunny

## What usedby checked

We compared the story with its live page on 2026-10-08.

- Checked: the figure 10% is printed word for word on the page, near the name of Psycho Bunny.
- Checked: the passage quoted above is copied word for word from the page, near the name of Psycho Bunny.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Psycho Bunny uses Gorgias. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/psycho-bunny-gorgias · How we check: https://www.usedby.ai/methodology
