# How PubMatic uses Bito

**64%**: “PubMatic’s coding agent spend dropped 64% across the engineering org.”

As published on [bito.ai](https://bito.ai/case-studies/how-pubmatic-cut-coding-agent-costs-64-percent-with-governor/), November 2026. Captured by usedby on 2026-11-08.

- Company: [PubMatic](https://www.usedby.ai/companies/pubmatic.md)
- Tool: [Bito](https://www.usedby.ai/tools/bito.md)
- Industry: [Advertising & AdTech](https://www.usedby.ai/companies/industry/advertising-adtech.md)
- Teams: Engineering

## The use case: how PubMatic deploys Bito

PubMatic routes its engineers' coding agent traffic (Cursor and Claude Code) through Bito's Governor, which supplies relevant code up front and sends each request to a model suited to the task. Different Governor modes are assigned by seniority to balance cost and quality.

Summary written by usedby from the source page, in English. The figures are those of Bito and PubMatic, not ours.

> PubMatic’s coding agent spend dropped 64% across the engineering org. Quality held up, and engineers didn’t have to change how they work.

- **34%**: “Tasks now finish 34% faster.”

> Governor has been really helpful. It’s made our agent work so much more efficient that we can invest even more in our agentic SDLC efforts.
>
> Mukul Kumar, President, Engineering

Source: [bito.ai](https://bito.ai/case-studies/how-pubmatic-cut-coding-agent-costs-64-percent-with-governor/), captured 2026-11-08.

> Things like catching our i18n patterns on its own, that is what is really different. AI Architect is reading the same signals a senior engineer would, our tickets, our docs, our review comments, and planning the way someone who knows us would plan.
>
> Samdeesh Menia, Architect

Source: [bito.ai](https://bito.ai/case-studies/pubmatic/), captured 2026-10-04.

## Bito users in Advertising & AdTech

- [InMobi](https://www.usedby.ai/companies/inmobi.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-11-08.

- Checked: the figure 64% is printed word for word on the page, near the name of PubMatic.
- Checked: the passage quoted above is copied word for word from the page, near the name of PubMatic.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: PubMatic uses Bito. Confirmed line. Latest check across sources: 2026-11-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/pubmatic-bito-2 · How we check: https://www.usedby.ai/methodology