# How Rejuvenation uses Airtable

**46 hours**: “Handed 46 hours a quarter of product-page writing to agents”

As published on [airtable.com](https://www.airtable.com/customer-stories/rejuvenation). Captured by usedby on 2026-10-03.

- Company: [Rejuvenation](https://www.usedby.ai/companies/rejuvenation.md)
- Tool: [Airtable](https://www.usedby.ai/tools/airtable.md)
- Teams: E-Commerce, Copywriting, Product merchants

## What the story says

Rejuvenation runs its product launch process in Airtable, with SKUs grouped under product-page records and AI agents drafting and grading product page copy. Human copywriters then edit the output.

Summary written by usedby from the source page, in English. The figures are those of Airtable and Rejuvenation, not ours.

> Handed 46 hours a quarter of product-page writing to agents that draft, grade, and rewrite their own output

- **600**: “The brand launches around 600 new products a quarter”
- **100%**: “Weeks later they piloted a launch with 100% AI-generated copy.”

> We've seen that 95% of AI pilots will fail. But I do believe this consistent iteration was the key to how we became the 5% that succeeded.
>
> Nicole Manguramas, Senior Copywriter, Rejuvenation

## What usedby checked

We compared the story with its live page on 2026-10-03.

- Checked: the figure 46 hours is printed word for word on the page, near the name of Rejuvenation.
- Checked: the passage quoted above is copied word for word from the page, near the name of Rejuvenation.
- Checked: Rejuvenation uses Airtable. Confirmed line. Latest check across sources: 2026-10-03.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/rejuvenation-airtable · How we check: https://www.usedby.ai/methodology