# How Snowflake uses Outreach

**every two hours**: “our data analysts have automated the entire flow and it runs every two hours”

As published on [snowflake.com](https://www.snowflake.com/en/blog/snowflake-data-sharing-customer-engagement-outreach/), April 2024. Captured by usedby on 2026-10-24.

- Company: [Snowflake](https://www.usedby.ai/companies/snowflake.md)
- Tool: [Outreach](https://www.usedby.ai/tools/outreach.md)
- Industry: [Data & Analytics](https://www.usedby.ai/companies/industry/data-analytics.md)
- Teams: sales teams, SDR teams, marketing data analysts, Marketing Operations team, data science team

## The use case: how Snowflake deploys Outreach

Snowflake uses Outreach as its sales execution platform to help sales teams prospect and follow up on leads. It shares Outreach engagement data directly into Snowflake to automate lead and account scoring and help SDR managers coach their reps.

Summary written by usedby from the source page, in English. The figures are those of Outreach and Snowflake, not ours.

> Now that Snowflake gets data directly from Outreach, our data analysts have automated the entire flow and it runs every two hours.

## Other AI tools used by Snowflake

- [Fairmarkit](https://www.usedby.ai/tools/fairmarkit.md) — Confirmed
- [Mistral](https://www.usedby.ai/tools/mistral.md) — Confirmed
- [Yoodli](https://www.usedby.ai/tools/yoodli.md) — Confirmed
- [Zip](https://www.usedby.ai/tools/zip.md) — Confirmed
- [ZoomInfo](https://www.usedby.ai/tools/zoominfo.md) — Confirmed
- [6sense](https://www.usedby.ai/tools/6sense.md) — Observed

## Outreach users in Data & Analytics

- [Neo4j](https://www.usedby.ai/companies/neo4j.md) — Confirmed
- [Segment](https://www.usedby.ai/companies/segment.md) — Confirmed
- [Amplitude](https://www.usedby.ai/companies/amplitude.md) — Observed
- [Cohesity](https://www.usedby.ai/companies/cohesity.md) — Observed
- [Databricks](https://www.usedby.ai/companies/databricks.md) — Observed
- [Sisense](https://www.usedby.ai/companies/sisense.md) — Observed

## What usedby checked

We compared the story with its live page on 2026-10-25.

- Checked: the figure every two hours is printed word for word on the page, near the name of Snowflake.
- Checked: the passage quoted above is copied word for word from the page, near the name of Snowflake.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Snowflake uses Outreach. Confirmed line. Latest check across sources: 2026-10-24.
- Not checked: the result itself. We quote it; we did not measure it.

---
Source: https://www.usedby.ai/case-studies/snowflake-outreach · How we check: https://www.usedby.ai/methodology