# How Syncro uses ZoomInfo

**$400,000**: “generated around $400,000 of pipeline and around $150,000 of revenue”

As published on [zoominfo.com](https://www.zoominfo.com/about/case-studies/syncro), May 2026. Captured by usedby on 2026-10-05.

- Company: [Syncro](https://www.usedby.ai/companies/syncro.md)
- Tool: [ZoomInfo](https://www.usedby.ai/tools/zoominfo.md)
- Teams: Marketing, BDR

## What the story says

Syncro uses ZoomInfo GTM Studio to build target audiences, including identifying managed service providers by analyzing company websites. It also runs outbound campaigns such as closed-lost reengagement and website visitor de-anonymization, without routing every list through the operations team.

Summary written by usedby from the source page, in English. The figures are those of ZoomInfo and Syncro, not ours.

> Within a couple of months of deploying ZoomInfo GTM Studio, Syncro had launched 35 campaigns, more than the company had launched in the previous two years combined.

- **35 campaigns**: “Within a couple of months of deploying ZoomInfo GTM Studio, Syncro had launched 35 campaigns, more than the company had launched in the previous two years combined.”
- **$100,000**: “The website visitor play alone has generated over $100,000 in ARR.”

> ZoomInfo is as much a data company as it is a go-to-market company. And so it just made perfect sense to stick with ZoomInfo for that reason.
>
> Carl Koussan-Price, Chief Marketing Officer, Syncro

## What usedby checked

We compared the story with its live page on 2026-10-05.

- Checked: the figure $400,000 is printed word for word on the page, near the name of Syncro.
- Checked: the passage quoted above is copied word for word from the page, near the name of Syncro.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Syncro uses ZoomInfo. Confirmed line. Latest check across sources: 2026-10-08.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/syncro-zoominfo · How we check: https://www.usedby.ai/methodology