# How The Sauna Place uses Lindy

**Up to 55%** Inbound calls converted into sales leads

As published on [lindy.ai](https://www.lindy.ai/case-study/the-sauna-place). Captured by usedby on 2026-10-07.

- Company: [The Sauna Place](https://www.usedby.ai/companies/the-sauna-place.md)
- Tool: [Lindy](https://www.usedby.ai/tools/lindy.md)
- Teams: Marketing, Sales

## What the story says

The Sauna Place, a small retailer, uses Lindy as an automated sales development assistant. It handles cold email outreach, qualifies and routes replies, books sales calls on reps' calendars, and answers and routes inbound phone calls around the clock.

Summary written by usedby from the source page, in English. The figures are those of Lindy and The Sauna Place, not ours.

> The team was driving demand successfully. What happened after a lead arrived was the problem — calls came in faster than anyone could return them.

> We had a leaky funnel. We were doing the work to drive traffic, but Lindy helped us actually convert that demand.
>
> John Nye, Head of Performance Marketing

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure Up to 55% is on the page; its label is our wording.
- Checked: the passage quoted above is copied word for word from the page, near the name of The Sauna Place.
- Checked: The Sauna Place uses Lindy. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/the-sauna-place-lindy · How we check: https://www.usedby.ai/methodology