# How Verkada uses Actively

**$14M**: “This program drives $14M in quarterly pipeline for the mid-market segment”

As published on [actively.ai](https://www.actively.ai/customers/verkada). Captured by usedby on 2026-10-07.

- Company: [Verkada](https://www.usedby.ai/companies/verkada.md)
- Tool: [Actively](https://www.usedby.ai/tools/actively.md)
- Industry: [Cybersecurity](https://www.usedby.ai/companies/industry/cybersecurity.md)
- Teams: Growth, Demand Generation, Mid-market, Enterprise, MDR

## What the story says

Verkada uses Actively AI's reasoning agents to pick the best-fit accounts and contacts, decide when to re-engage prospects, and write personalized outbound emails. Sequences are triggered through Outreach so that mid-market and enterprise development reps start the day with call tasks and email replies instead of research.

Summary written by usedby from the source page, in English. The figures are those of Actively and Verkada, not ours.

> This program drives $14M in quarterly pipeline for the mid-market segment... with fewer than 10 outbound reps!

> My reps are waking up to a list of clean contacts and companies, don’t waste hours on research or prospect verification, and are able to personalize at scale.
>
> David Betty, MDR Program Director, Verkada

## What usedby checked

We compared the story with its live page on 2026-10-07.

- Checked: the figure $14M is printed word for word on the page, near the name of Verkada.
- Checked: the passage quoted above is copied word for word from the page, near the name of Verkada.
- Checked: Verkada uses Actively. Confirmed line. Latest check across sources: 2026-10-07.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/verkada-actively · How we check: https://www.usedby.ai/methodology