# How Blue Bombers uses Tidio

**70%**: “Tidio now handles 70% of all chatbot inquiries without any human intervention.”

As published on [tidio.com](https://www.tidio.com/customers/blue-bombers/), May 2026. Captured by usedby on 2026-10-09.

- Company: [Blue Bombers](https://www.usedby.ai/companies/blue-bombers.md)
- Tool: [Tidio](https://www.usedby.ai/tools/tidio.md)
- Teams: Ticketing & Fan Services, Social Media

## What the story says

The Blue Bombers use Tidio's Lyro AI agent to automatically answer routine fan questions on their website chat, and use Flows to guide fans through season ticket inquiries, renewals, and membership sign-ups. Instagram and Facebook DMs were also connected, and conversations are routed to the right team.

Summary written by usedby from the source page, in English. The figures are those of Tidio and Blue Bombers, not ours.

> Tidio now handles 70% of all chatbot inquiries without any human intervention. The 30% that does reach reps is almost entirely high-priority: fans ready to buy tickets, ask complex questions, or join membership programs.

- **1,409**: “1,409 Off-Season Interactions in 30 Days: Fans kept engaging with the Blue Bombers between seasons, giving the team a way to stay in touch with fans even when there are no games on the schedule”
- **30%**: “30% of Chats Reach a Rep: And those are almost entirely high-priority, like ticket purchases and memberships, edge cases that require human decisions”

> Now, our team can spend more time making outbound calls for those who have expressed interest, welcoming our fans who are new season ticket members, answering sales-related questions, and so much more.
>
> Cody Mitchell, Email Marketing & CRM Manager at Winnipeg Blue Bombers

Source: [tidio.com](https://www.tidio.com/customers/blue-bombers/), captured 2026-10-09.

## What usedby checked

We compared the story with its live page on 2026-10-09.

- Checked: the figure 70% is printed word for word on the page, near the name of Blue Bombers.
- Checked: the passage quoted above is copied word for word from the page, near the name of Blue Bombers.
- Checked: the publication date is read from the page’s own metadata, never guessed.
- Checked: Blue Bombers uses Tidio. Confirmed line. Latest check across sources: 2026-10-09.
- Not checked: the result itself. We quote it; we did not measure it.

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Source: https://www.usedby.ai/case-studies/winnipeg-blue-bombers-tidio · How we check: https://www.usedby.ai/methodology