# What AI does Entain use?

Entain uses 2 AI tools on usedby: 2 confirmed, 0 observed and 0 signals. Tools: FloQast and Optimove. Latest check 2026-10-08: 2 of 2 public lines checked.

- Website: [entaingroup.com](https://entaingroup.com)
- Public sources: 6

## AI tools

Each line links to the public page that shows the company with the tool. Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote or a press release), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). The first public proof is not an adoption date.

| Tool | Category | Proof | First public proof | Source |
|---|---|---|---|---|
| [FloQast](https://www.usedby.ai/tools/floqast.md) | Finance & Accounting AI | Confirmed | On or before April 2025 | [floqast.com](https://www.floqast.com/stories/streamlining-financial-processes-entains-success-with-floqast), captured 2026-10-07 |
| [Optimove](https://www.usedby.ai/tools/optimove.md) | Marketing Personalization & Ads | Confirmed | — | [optimove.com](https://www.optimove.com/resources/case-studies/entain-2025), captured 2026-10-08 |

## Published results

Reviewed stories only. A figure is quoted with its label; usedby did not measure it.

- [FloQast](https://www.usedby.ai/case-studies/entain-floqast.md): **10 business days** time saved per year through process automation (Vendor case study, captured by usedby 2026-10-07)
- [Optimove](https://www.usedby.ai/case-studies/entain-optimove.md): story without a checked figure. (Vendor case study, captured by usedby 2026-10-08)

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Source: https://www.usedby.ai/companies/entain · How we check: https://www.usedby.ai/methodology