# AI in Consumer Goods: what 57 companies use

usedby lists 57 Consumer Goods companies with at least one public AI tool. The most used tool is HighRadius: 14 of the 57 Consumer Goods companies on usedby (25%). These are counts of the companies usedby tracks, not a market share. Latest check 2026-10-08: 154 of 171 public lines checked.

## Most used tools

Share of the 57 Consumer Goods companies on usedby that use each tool, every proof level (a job-post signal is the weakest).

| Tool | Companies | Share |
|---|---|---|
| [HighRadius](https://www.usedby.ai/tools/highradius.md) | 14 | 25% |
| [Augury](https://www.usedby.ai/tools/augury.md) | 8 | 14% |
| [Leena AI](https://www.usedby.ai/tools/leena-ai.md) | 5 | 9% |
| [Synthesia](https://www.usedby.ai/tools/synthesia.md) | 5 | 9% |
| [Abnormal AI](https://www.usedby.ai/tools/abnormal-ai.md) | 4 | 7% |
| [AdCreative](https://www.usedby.ai/tools/adcreative.md) | 4 | 7% |
| [Blip](https://www.usedby.ai/tools/blip.md) | 4 | 7% |
| [Retool](https://www.usedby.ai/tools/retool.md) | 4 | 7% |
| [Valence](https://www.usedby.ai/tools/valence.md) | 4 | 7% |
| [Writer](https://www.usedby.ai/tools/writer.md) | 4 | 7% |
| [CrewAI](https://www.usedby.ai/tools/crewai.md) | 3 | 5% |
| [Ironclad](https://www.usedby.ai/tools/ironclad.md) | 3 | 5% |
| [Jotform](https://www.usedby.ai/tools/jotform.md) | 3 | 5% |
| [Legora](https://www.usedby.ai/tools/legora.md) | 3 | 5% |
| [Listen](https://www.usedby.ai/tools/listen.md) | 3 | 5% |
| [Locus](https://www.usedby.ai/tools/locus.md) | 3 | 5% |
| [Phenom](https://www.usedby.ai/tools/phenom.md) | 3 | 5% |
| [Sonar](https://www.usedby.ai/tools/sonar.md) | 3 | 5% |
| [AppZen](https://www.usedby.ai/tools/appzen.md) | 2 | 4% |
| [Celonis](https://www.usedby.ai/tools/celonis.md) | 2 | 4% |
| [Cognigy](https://www.usedby.ai/tools/cognigy.md) | 2 | 4% |
| [Cursor](https://www.usedby.ai/tools/cursor.md) | 2 | 4% |
| [Databricks](https://www.usedby.ai/tools/databricks.md) | 2 | 4% |
| [DeepL](https://www.usedby.ai/tools/deepl.md) | 2 | 4% |
| [Harvey](https://www.usedby.ai/tools/harvey.md) | 2 | 4% |

## Companies

AI tools per company count every public line. A tool marked (signal) rests on a job post only, the weakest proof.

| Company | AI tools on usedby | Tools |
|---|---|---|
| [Pepsico](https://www.usedby.ai/companies/pepsico.md) | 17 | Abnormal AI, Arize AI, Augury, Celonis, Credo AI, CrewAI, HeyGen, HighRadius, HireVue, Kognitos, LlamaIndex, Miro, Monte Carlo, Murf, Ocoya, Qloo and Traversal |
| [Coca Cola](https://www.usedby.ai/companies/coca-cola.md) | 16 | Augury, Blip, D-ID, Darktrace, Descript, Eightfold, GitHub copilot, Insider One, Kore.ai, Leena AI, Moveworks, Nyota, Optimove, Sirion, Typeface and Valence |
| [Nestlé](https://www.usedby.ai/companies/nestl.md) | 13 | Abnormal AI, Augury, Blip, Cognigy, HighRadius, HireVue, Leena AI, Listen, Locus, Murf, Paradox, Synthesia and Valence |
| [Unilever](https://www.usedby.ai/companies/unilever.md) | 8 | Abnormal AI, AppZen, Dataiku, Gupshup, HighRadius, Locus, Pepper Content and Pigment |
| [Mars](https://www.usedby.ai/companies/mars.md) | 8 | Abacus.AI, DeepL, Hyperscience, Mistral, Phenom, Sonar, Writer and Zip |
| [LG](https://www.usedby.ai/companies/lg.md) | 7 | Cline, Kore.ai, Luminance, Mixpanel, Spellbook, Sprinklr and XBOW |
| [Reckitt](https://www.usedby.ai/companies/reckitt.md) | 6 | AdCreative, AppZen, Augury, HighRadius, Prezent and Retool |
| [AB InBev](https://www.usedby.ai/companies/ab-inbev.md) | 6 | CrewAI, Cursor, HighRadius, Retool, Snyk and Sonar |
| [Red Bull](https://www.usedby.ai/companies/red-bull.md) | 5 | AdCreative, Airtable, Bloomreach, HighRadius and Jotform |
| [Danone](https://www.usedby.ai/companies/danone.md) | 5 | Augury, Blip, Bubble, HighRadius and Pigment |
| [Mondelez International](https://www.usedby.ai/companies/mondelez-international.md) | 5 | Augury, Celonis, HighRadius, ServiceNow and Synthesia |
| [Procter & Gamble](https://www.usedby.ai/companies/procter--gamble.md) | 4 | Harvey, HighRadius, Labelbox and Listen |
| [Heineken](https://www.usedby.ai/companies/heineken.md) | 4 | Databricks, Ironclad, Legora and Synthesia |
| [General Mills](https://www.usedby.ai/companies/general-mills.md) | 4 | Harvey, Palantir AIP, Sonar and Valence |
| [Kraft Heinz](https://www.usedby.ai/companies/kraft-heinz.md) | 4 | HighRadius, ServiceNow, Uplimit and Valence |
| [Pernod Ricard](https://www.usedby.ai/companies/pernod-ricard.md) | 3 | AdCreative, Leena AI and Retool |
| [Keurig Dr Pepper](https://www.usedby.ai/companies/keurig-dr-pepper.md) | 3 | DeepL, HighRadius and Listen |
| [Suntory](https://www.usedby.ai/companies/suntory.md) | 3 | Leena AI, LegalOn and Locus |
| [Henkel](https://www.usedby.ai/companies/henkel.md) | 2 | Cognigy and Legora |
| [Nespresso](https://www.usedby.ai/companies/nespresso.md) | 2 | Coveo and iAdvize |
| [Hormel](https://www.usedby.ai/companies/hormel.md) | 2 | HighRadius and Ironclad |
| [Ambev](https://www.usedby.ai/companies/ambev.md) | 2 | Blip and tl;dv |
| [Barilla](https://www.usedby.ai/companies/barilla.md) | 2 | Augury and Databricks |
| [Carlsberg](https://www.usedby.ai/companies/carlsberg.md) | 2 | Legora and Synthesia |
| [Conagra Brands](https://www.usedby.ai/companies/conagra-brands.md) | 2 | Augury and Phenom |
| [Land O'Lakes](https://www.usedby.ai/companies/land-o-lakes.md) | 2 | HighRadius and Phenom |
| [Mattel](https://www.usedby.ai/companies/mattel.md) | 2 | HighRadius and ThoughtSpot |
| [Serta Simmons Bedding](https://www.usedby.ai/companies/serta-simmons-bedding.md) | 2 | Abnormal AI and Talkdesk |
| [Kenvue](https://www.usedby.ai/companies/kenvue.md) | 2 | Torq and Writer |
| [Dyson](https://www.usedby.ai/companies/dyson.md) | 1 | TruefanAI |
| [Häagen-Dazs](https://www.usedby.ai/companies/haagen-dazs.md) | 1 | AdCreative |
| [Benjamin Moore](https://www.usedby.ai/companies/benjamin-moore.md) | 1 | Ironclad |
| [Stanley](https://www.usedby.ai/companies/stanley.md) | 1 | Tidio |
| [Anker](https://www.usedby.ai/companies/anker.md) | 1 | Retell AI |
| [Blue Diamond](https://www.usedby.ai/companies/blue-diamond.md) | 1 | Serval |
| [Boston Beer Company](https://www.usedby.ai/companies/boston-beer-company.md) | 1 | Moveworks |
| [Budweiser](https://www.usedby.ai/companies/budweiser.md) | 1 | Cursor |
| [Clorox](https://www.usedby.ai/companies/clorox.md) | 1 | Writer |
| [Conagra](https://www.usedby.ai/companies/conagra.md) | 1 | Retool |
| [Helen of Troy](https://www.usedby.ai/companies/helen-of-troy.md) | 1 | Workato |
| [Hindustan Coca-Cola Beverages (HCCB)](https://www.usedby.ai/companies/hindustan-coca-cola-beverages-hccb.md) | 1 | Leena AI |
| [Indomie](https://www.usedby.ai/companies/indomie.md) | 1 | TruefanAI |
| [Jones Soda](https://www.usedby.ai/companies/jones-soda.md) | 1 | Jotform |
| [Mary Ruth's](https://www.usedby.ai/companies/mary-ruth-s.md) | 1 | Atomicwork |
| [New Riff Distilling](https://www.usedby.ai/companies/new-riff-distilling.md) | 1 | Jotform |
| [Opella](https://www.usedby.ai/companies/opella.md) | 1 | Jasper |
| [Piracanjuba](https://www.usedby.ai/companies/piracanjuba.md) | 1 | CrewAI |
| [Refresco](https://www.usedby.ai/companies/refresco.md) | 1 | Workato |
| [Sazerac Company](https://www.usedby.ai/companies/sazerac-company.md) | 1 | Synthesia |
| [ScottsMiracle-Gro](https://www.usedby.ai/companies/scottsmiracle-gro.md) | 1 | Sierra |
| [Seara](https://www.usedby.ai/companies/seara.md) | 1 | tl;dv |
| [The Clorox Company](https://www.usedby.ai/companies/the-clorox-company.md) | 1 | Writer |
| [Formo](https://www.usedby.ai/companies/formo.md) | 1 | Notion |
| [iFIT Health & Fitness Inc.](https://www.usedby.ai/companies/ifit.md) | 1 | Forethought |
| [Upfield](https://www.usedby.ai/companies/upfield.md) | 1 | Fetcher |
| [Huskee](https://www.usedby.ai/companies/huskee.md) | 1 | CVVIZ |
| [Majesty’s Animal Nutrition](https://www.usedby.ai/companies/majesty-s-animal-nutrition.md) | 1 | Creator Kit |

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Source: https://www.usedby.ai/companies/industry/consumer-goods-fmcg · How we check: https://www.usedby.ai/methodology