# Which AI tools do Industrial & Energy companies use for Personalization & advertising?

Insider One: 8 companies (8 Confirmed, 0 Declared, 0 Observed, 0 Job-post signal). Original source text: “Using Insider One's Exit Intent technology, we targeted people who were leaving the campaign detail page before booking a test drive. The results were great: a 166% increase in test drive applications.” — Toyota ([Read the source](<https://insiderone.com/case-studies/toyota/>)). · Appier: 3 companies (2 Confirmed, 0 Declared, 1 Observed, 0 Job-post signal). Original source text: “It discovered that the conversion rate (CVR) on its campaign site among cross-screen users identified by CrossX AI was higher than it was among single-screen users identified by other means.” — Audi ([Read the source](<https://www.appier.com/en/success-stories/audi>)). · AdCreative.ai: 2 companies (0 Confirmed, 0 Declared, 2 Observed, 0 Job-post signal). No published reason in the sources selected.

View the cited answer: https://www.usedby.ai/companies/industry/industrial-energy/marketing-personalization-ads

# Personalization & advertising tools used by Industrial & Energy companies

usedby lists 15 Industrial & Energy companies using 7 Personalization & advertising tools. The most used is Insider One: 8 of the 15 Industrial & Energy companies on usedby, every proof level counted. These are counts of the companies usedby tracks, not a market share. Data as of 2026-11-15.

## Largest and best-proven users

Two labelled views of the same companies. Neither is a score.

### Largest companies

By employee range. Size known for 11 of 15.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [Lexus](https://www.usedby.ai/companies/lexus.md) | Confirmed | 10,001+ | Insider One | 2026-11-15 |
| [Toyota](https://www.usedby.ai/companies/toyota.md) | Confirmed | 10,001+ | Insider One, Appier | 2026-11-15 |
| [Hyundai](https://www.usedby.ai/companies/hyundai.md) | Confirmed | 10,001+ | Insider One | 2026-11-15 |

### Strongest proof

Confirmed or declared: 10 of 15. This view filters what you read, never what is counted.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [Nissan India](https://www.usedby.ai/companies/nissan-india.md) | Confirmed | Unknown | Insider One | 2026-11-15 |
| [Kärcher](https://www.usedby.ai/companies/karcher.md) | Confirmed | Unknown | Insider One | 2026-11-15 |
| [Belgian Cycling Factory](https://www.usedby.ai/companies/belgian-cycling-factory.md) | Confirmed | 51–200 | Insider One | 2026-11-15 |

## Ranking

Tools ranked by the companies of the 15 Industrial & Energy companies on usedby that use them. Each company counts once per tool, at its strongest proof. Ties go to more confirmed, then declared, then observed companies.

| # | Tool | Companies | Confirmed | Declared | Observed | Job posts only | Last check |
|---|---|---|---|---|---|---|---|
| 1 | [Insider One](https://www.usedby.ai/tools/insider-one.md) | 8 | 8 | 0 | 0 | 0 | 2026-11-15 |
| 2 | [Appier](https://www.usedby.ai/tools/appier.md) | 3 | 2 | 0 | 1 | 0 | 2026-11-12 |
| 3 | [AdCreative.ai](https://www.usedby.ai/tools/adcreative.md) | 2 | 0 | 0 | 2 | 0 | 2026-11-13 |
| 4 | [Qloo](https://www.usedby.ai/tools/qloo.md) | 1 | 1 | 0 | 0 | 0 | 2026-11-08 |
| 5 | [Invoca](https://www.usedby.ai/tools/invoca.md) | 1 | 0 | 0 | 1 | 0 | 2026-11-15 |
| 6 | [OneSignal](https://www.usedby.ai/tools/onesignal.md) | 1 | 0 | 0 | 1 | 0 | 2026-11-15 |
| 7 | [Smartly](https://www.usedby.ai/tools/smartly.md) | 1 | 0 | 0 | 1 | 0 | 2026-11-15 |

## Customers per tool

Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote, a press release, or the company's own public account of using the tool (its own site, or a post by one of its executives, VP or above)), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). A line the company declared to usedby itself, or that it lists as a sub-processor on its own legal page, is marked declared. A signal is never a case study or a vendor listing. Strongest proof first. "Last check" is the later of the line's re-verification and its latest capture.

| Tool | Company | Proof | Source | Last check |
|---|---|---|---|---|
| Insider One | [Toyota](https://www.usedby.ai/companies/toyota.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/toyota/), captured 2026-11-10 | 2026-11-15 |
| Insider One | [Hyundai](https://www.usedby.ai/companies/hyundai.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/hyundai/), captured 2026-11-10 | 2026-11-15 |
| Insider One | [Renault](https://www.usedby.ai/companies/renault.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/renault/), captured 2026-11-10 | 2026-11-15 |
| Insider One | [Belgian Cycling Factory](https://www.usedby.ai/companies/belgian-cycling-factory.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/belgian-cycling-factory/), captured 2026-10-08 | 2026-11-15 |
| Insider One | [Kärcher](https://www.usedby.ai/companies/karcher.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/karcher-agent-one/), captured 2026-11-15 | 2026-11-15 |
| Insider One | [Lexus](https://www.usedby.ai/companies/lexus.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/lexus-drove-12x-roi-growth/), captured 2026-11-10 | 2026-11-15 |
| Insider One | [Nissan India](https://www.usedby.ai/companies/nissan-india.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/nissan-success-story/), captured 2026-11-15 | 2026-11-15 |
| Insider One | [Peugeot](https://www.usedby.ai/companies/peugeot.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/peugeot/), captured 2026-10-08 | 2026-10-30 |
| Appier | [Toyota](https://www.usedby.ai/companies/toyota.md) | Confirmed | [appier.com](https://www.appier.com/en/success-stories/toyota), captured 2026-10-09 | 2026-11-12 |
| Appier | [Audi](https://www.usedby.ai/companies/audi.md) | Confirmed | [appier.com](https://www.appier.com/en/success-stories/audi), captured 2026-10-09 | 2026-11-12 |
| Appier | [Audi Taiwan](https://www.usedby.ai/companies/audi-taiwan.md) | Observed | [appier.com](https://www.appier.com/en/success-stories), captured 2026-11-12 | 2026-11-12 |
| AdCreative.ai | [Renault](https://www.usedby.ai/companies/renault.md) | Observed | [adcreative.ai](https://adcreative.ai/customers) | Not dated |
| AdCreative.ai | [Legrand](https://www.usedby.ai/companies/legrand.md) | Observed | [adcreative.ai](https://www.adcreative.ai/enterprise), captured 2026-11-13 | 2026-11-13 |
| Qloo | [Michelin](https://www.usedby.ai/companies/michelin.md) | Confirmed | [qloo.com](https://www.qloo.com/solutions) | 2026-11-08 |
| Invoca | [Renewal by Andersen](https://www.usedby.ai/companies/renewal-by-andersen.md) | Observed | [invoca.com](https://www.invoca.com/), captured 2026-11-15 | 2026-11-15 |
| OneSignal | [Porsche](https://www.usedby.ai/companies/porsche.md) | Observed | [onesignal.com](https://onesignal.com/), captured 2026-11-15 | 2026-11-15 |
| Smartly | [Nokian Tyres](https://www.usedby.ai/companies/nokian-tyres.md) | Observed | [smartly.io](https://www.smartly.io/resource-categories/case-studies), captured 2026-11-15 | 2026-11-15 |

## Method

Public customer lines of active Personalization & advertising tools at companies classified in Industrial & Energy. No software vendor had to be left out. Company mix by strongest proof: 10 confirmed, 0 declared, 5 observed and 0 signals.

## Questions

### Which Personalization & advertising tools do Industrial & Energy companies use most?

Insider One leads: 8 of the 15 Industrial & Energy companies on usedby that use Personalization & advertising tools use it. Next: Appier (3), AdCreative.ai (2), Qloo (1), and Invoca (1).

### How many Industrial & Energy companies use Personalization & advertising tools?

15 Industrial & Energy companies on usedby use at least one of 7 Personalization & advertising tools. It counts the companies usedby tracks.

### What proof backs these lines?

Of the 15 companies, each counted at its strongest proof: 10 confirmed, 0 declared, 5 observed and 0 known from a job post.

### How does usedby build this ranking?

usedby counts each Industrial & Energy company once per tool, from public proof: case studies, press releases, the company's own site or its declaration to usedby, vendor customer pages and job posts. Every line shows its proof and the date usedby last checked it.

Industry page: https://www.usedby.ai/companies/industry/industrial-energy.md · Category page: https://www.usedby.ai/tools/category/marketing-personalization-ads.md

---
Source: https://www.usedby.ai/companies/industry/industrial-energy/marketing-personalization-ads · How we check: https://www.usedby.ai/methodology
