# Which AI tools do Marketing Tech companies use for App builders & no-code?

Retool: 7 companies (1 Confirmed, 1 Declared, 5 Observed, 0 Job-post signal). Original source text: “In July of 2021 alone, an onboarding team of 3 was able to deeply evaluate over 5,000 creator profiles using Retool—a scale that had felt impossible with their previous systems.” — Pepper Content ([Read the source](<https://retool.com/customers/pepper-content>)). · Webflow: 3 companies (3 Confirmed, 0 Declared, 0 Observed, 0 Job-post signal). No published reason in the sources selected. · Lovable: 3 companies (2 Confirmed, 0 Declared, 1 Observed, 0 Job-post signal). Original source text: “In five months, nearly 300 Pendo employees have built 1,400+ apps to improve everything from workflows to customer experiences. What started with one person building a better way to run the company kickoff has spread across People, Marketing, Sales & RevOps, and Customer Success.” — Pendo ([Read the source](<https://lovable.dev/customers/pendo>)).

View the cited answer: https://www.usedby.ai/companies/industry/marketing-tech-martech/ai-app-builders

# What martech companies use for App builders & no-code

usedby lists 15 Marketing Tech companies using 6 App builders & no-code tools. The most used is Retool: 7 of the 15 Marketing Tech companies on usedby, every proof level counted. These are counts of the companies usedby tracks, not a market share. Data as of 2026-11-15.

## Largest and best-proven users

Two labelled views of the same companies. Neither is a score.

### Largest companies

By employee range. Size known for 11 of 15.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [Adobe](https://www.usedby.ai/companies/adobe.md) | Observed | 10,001+ | Retool | 2026-11-11 |
| [Attentive](https://www.usedby.ai/companies/attentive.md) | Confirmed | 1,001–5,000 | Webflow | 2026-11-12 |
| [Klaviyo](https://www.usedby.ai/companies/klaviyo.md) | Observed | 1,001–5,000 | v0 | 2026-11-14 |

### Strongest proof

Confirmed or declared: 8 of 15. This view filters what you read, never what is counted.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [dig](https://www.usedby.ai/companies/dig.md) | Confirmed | 51–200 | Lovable | 2026-11-15 |
| [Pendo](https://www.usedby.ai/companies/pendo.md) | Confirmed | 201–1,000 | Lovable | 2026-11-15 |
| [Attentive](https://www.usedby.ai/companies/attentive.md) | Confirmed | 1,001–5,000 | Webflow | 2026-11-12 |

## Ranking

Tools ranked by the companies of the 15 Marketing Tech companies on usedby that use them. Each company counts once per tool, at its strongest proof. Ties go to more confirmed, then declared, then observed companies.

| # | Tool | Companies | Confirmed | Declared | Observed | Job posts only | Last check |
|---|---|---|---|---|---|---|---|
| 1 | [Retool](https://www.usedby.ai/tools/retool.md) | 7 | 1 | 1 | 5 | 0 | 2026-11-11 |
| 2 | [Webflow](https://www.usedby.ai/tools/webflow.md) | 3 | 3 | 0 | 0 | 0 | 2026-11-12 |
| 3 | [Lovable](https://www.usedby.ai/tools/lovable.md) | 3 | 2 | 0 | 1 | 0 | 2026-11-15 |
| 4 | [Replit](https://www.usedby.ai/tools/replit.md) | 1 | 1 | 0 | 0 | 0 | 2026-11-10 |
| 5 | [Bubble](https://www.usedby.ai/tools/bubble.md) | 1 | 0 | 0 | 1 | 0 | 2026-11-15 |
| 6 | [v0](https://www.usedby.ai/tools/v0.md) | 1 | 0 | 0 | 1 | 0 | 2026-11-14 |

## Customers per tool

Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote, a press release, or the company's own public account of using the tool (its own site, or a post by one of its executives, VP or above)), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). A line the company declared to usedby itself, or that it lists as a sub-processor on its own legal page, is marked declared. A signal is never a case study or a vendor listing. Strongest proof first. "Last check" is the later of the line's re-verification and its latest capture.

| Tool | Company | Proof | Source | Last check |
|---|---|---|---|---|
| Retool | [Pepper Content](https://www.usedby.ai/companies/pepper-content.md) | Confirmed | [retool.com](https://retool.com/customers/pepper-content), captured 2026-10-08 | 2026-11-11 |
| Retool | [Northbeam](https://www.usedby.ai/companies/northbeam.md) | Declared by the company | [northbeam.io](https://www.northbeam.io/subprocessors), captured 2026-10-25 | 2026-10-25 |
| Retool | [Adobe](https://www.usedby.ai/companies/adobe.md) | Observed | [retool.com](https://retool.com/customers), captured 2026-11-11 | 2026-11-11 |
| Retool | [Eventbrite](https://www.usedby.ai/companies/eventbrite.md) | Observed | [retool.com](https://retool.com/customers), captured 2026-11-11 | 2026-11-11 |
| Retool | [Jasper](https://www.usedby.ai/companies/jasper.md) | Observed | [retool.com](https://retool.com/customers), captured 2026-11-11 | 2026-11-11 |
| Retool | [CommandBar](https://www.usedby.ai/companies/commandbar.md) | Observed | [retool.com](https://retool.com/customers), captured 2026-11-11 | 2026-11-11 |
| Retool | [Red Ventures](https://www.usedby.ai/companies/red-ventures.md) | Observed | [retool.com](https://retool.com/customers), captured 2026-11-11 | 2026-11-11 |
| Webflow | [Attentive](https://www.usedby.ai/companies/attentive.md) | Confirmed | [webflow.com](https://webflow.com/customers/copy-ai), captured 2026-11-12 | 2026-11-12 |
| Webflow | [Jasper](https://www.usedby.ai/companies/jasper.md) | Confirmed | [webflow.com](https://webflow.com/customers/copy-ai), captured 2026-11-12 | 2026-11-12 |
| Webflow | [Typeform](https://www.usedby.ai/companies/typeform.md) | Confirmed | [webflow.com](https://webflow.com/customers/copy-ai), captured 2026-11-12 | 2026-11-12 |
| Lovable | [Pendo](https://www.usedby.ai/companies/pendo.md) | Confirmed | [lovable.dev](https://lovable.dev/customers/pendo), captured 2026-11-12 | 2026-11-15 |
| Lovable | [dig](https://www.usedby.ai/companies/dig.md) | Confirmed | [lovable.dev](https://lovable.dev/customers/dig), captured 2026-11-08 | 2026-11-15 |
| Lovable | [Attendflow](https://www.usedby.ai/companies/attendflow.md) | Observed | [lovable.dev](https://lovable.dev/) | Not dated |
| Replit | [SaaStr](https://www.usedby.ai/companies/saastr.md) | Confirmed | [replit.com](https://replit.com/customers/saastr), captured 2026-11-10 | 2026-11-10 |
| Bubble | [VoiceDrop](https://www.usedby.ai/companies/voicedrop.md) | Observed | [bubble.io](https://bubble.io/customers), captured 2026-11-09 | 2026-11-15 |
| v0 | [Klaviyo](https://www.usedby.ai/companies/klaviyo.md) | Observed | [v0.app](https://v0.app/enterprise), captured 2026-11-14 | 2026-11-14 |

## Method

Public customer lines of active App builders & no-code tools at companies classified in Marketing Tech. No software vendor had to be left out. Company mix by strongest proof: 7 confirmed, 1 declared, 7 observed and 0 signals.

## Questions

### Which App builders & no-code tools do Marketing Tech companies use most?

Retool leads: 7 of the 15 Marketing Tech companies on usedby that use App builders & no-code tools use it. Next: Webflow (3), Lovable (3), Replit (1), and Bubble (1).

### How many Marketing Tech companies use App builders & no-code tools?

15 Marketing Tech companies on usedby use at least one of 6 App builders & no-code tools. It counts the companies usedby tracks.

### What proof backs these lines?

Of the 15 companies, each counted at its strongest proof: 7 confirmed, 1 declared, 7 observed and 0 known from a job post.

### How does usedby build this ranking?

usedby counts each Marketing Tech company once per tool, from public proof: case studies, press releases, the company's own site or its declaration to usedby, vendor customer pages and job posts. Every line shows its proof and the date usedby last checked it.

App builders & no-code across all of Marketing & Sales: [Marketing & Sales](https://www.usedby.ai/companies/industry/marketing-sales/ai-app-builders.md) (26)

Industry page: https://www.usedby.ai/companies/industry/marketing-tech-martech.md · Category page: https://www.usedby.ai/tools/category/ai-app-builders.md

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Source: https://www.usedby.ai/companies/industry/marketing-tech-martech/ai-app-builders · How we check: https://www.usedby.ai/methodology
