# Personalization & advertising tools used by Technology & Connectivity companies

usedby lists 33 Technology & Connectivity companies using 10 Personalization & advertising tools. The most used is Mutiny: 13 of the 33 Technology & Connectivity companies on usedby, every proof level counted. These are counts of the companies usedby tracks, not a market share. Data as of 2026-10-24.

## Largest and best-proven users

Two labelled views of the same companies. Neither is a score.

### Largest companies

By employee range. Size known for 23 of 33.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [Vodafone](https://www.usedby.ai/companies/vodafone.md) | Confirmed | 10,001+ | Insider One | 2026-10-24 |
| [HP](https://www.usedby.ai/companies/hp.md) | Confirmed | 10,001+ | Insider One | 2026-10-24 |
| [Lenovo](https://www.usedby.ai/companies/lenovo.md) | Confirmed | 10,001+ | Insider One, Movable Ink, AdCreative.ai | 2026-10-24 |

### Strongest proof

Confirmed or declared: 18 of 33. This view filters what you read, never what is counted.

| Company | Proof | Employees | Tools | Last check |
|---|---|---|---|---|
| [Frontier](https://www.usedby.ai/companies/frontier.md) | Confirmed | Unknown | Invoca, Movable Ink | 2026-10-24 |
| [Vodafone](https://www.usedby.ai/companies/vodafone.md) | Confirmed | 10,001+ | Insider One | 2026-10-24 |
| [HP](https://www.usedby.ai/companies/hp.md) | Confirmed | 10,001+ | Insider One | 2026-10-24 |

## Ranking

Tools ranked by the companies of the 33 Technology & Connectivity companies on usedby that use them. Each company counts once per tool, at its strongest proof. Ties go to more confirmed, then declared, then observed companies.

| # | Tool | Companies | Confirmed | Declared | Observed | Job posts only | Last check |
|---|---|---|---|---|---|---|---|
| 1 | [Mutiny](https://www.usedby.ai/tools/mutiny.md) | 13 | 4 | 0 | 9 | 0 | 2026-10-14 |
| 2 | [Insider One](https://www.usedby.ai/tools/insider-one.md) | 4 | 4 | 0 | 0 | 0 | 2026-10-24 |
| 3 | [Optimove](https://www.usedby.ai/tools/optimove.md) | 4 | 3 | 0 | 1 | 0 | 2026-10-21 |
| 4 | [Invoca](https://www.usedby.ai/tools/invoca.md) | 4 | 2 | 0 | 2 | 0 | 2026-10-24 |
| 5 | [Movable Ink](https://www.usedby.ai/tools/movable-ink.md) | 4 | 2 | 0 | 2 | 0 | 2026-10-24 |
| 6 | [GetCrux](https://www.usedby.ai/tools/getcrux.md) | 2 | 2 | 0 | 0 | 0 | 2026-10-17 |
| 7 | [Smartly](https://www.usedby.ai/tools/smartly.md) | 2 | 2 | 0 | 0 | 0 | 2026-10-19 |
| 8 | [Bloomreach](https://www.usedby.ai/tools/bloomreach.md) | 2 | 1 | 0 | 1 | 0 | 2026-10-24 |
| 9 | [AdCreative.ai](https://www.usedby.ai/tools/adcreative.md) | 2 | 0 | 0 | 2 | 0 | Not dated |
| 10 | [Qloo](https://www.usedby.ai/tools/qloo.md) | 2 | 0 | 0 | 2 | 0 | 2026-10-17 |

## Customers per tool

Every line is a customer, at one of three proof levels: confirmed (a case study, a named quote, a press release, or the company's own public account of using the tool (its own site, or a post by one of its executives, VP or above)), observed (the vendor shows the company on its own pages) or signal (a job post shows the company's employees use the tool, the weakest proof). A line the company declared to usedby itself, or that it lists as a sub-processor on its own legal page, is marked declared. A signal is never a case study or a vendor listing. Strongest proof first. "Last check" is the later of the line's re-verification and its latest capture.

| Tool | Company | Proof | Source | Last check |
|---|---|---|---|---|
| Mutiny | [LaunchDarkly](https://www.usedby.ai/companies/launchdarkly.md) | Confirmed | [mutinyhq.com](https://www.mutinyhq.com/case-studies/launchdarkly), captured 2026-10-04 | 2026-10-14 |
| Mutiny | [Netic](https://www.usedby.ai/companies/netic.md) | Confirmed | [mutinyhq.com](https://www.mutinyhq.com/case-studies/netic-aes-save-10-hours-week-on-meeting-prep), captured 2026-10-04 | 2026-10-14 |
| Mutiny | [Delphi](https://www.usedby.ai/companies/delphi.md) | Confirmed | [mutinyhq.com](https://www.mutinyhq.com/case-studies/delphi-builds-premium-client-facing-assets-in-minutes-with-mutiny), captured 2026-10-04 | 2026-10-14 |
| Mutiny | [Atomicwork](https://www.usedby.ai/companies/atomicwork.md) | Confirmed | [mutinyhq.com](https://www.mutinyhq.com/case-studies/atomicwork-enterprise-sellers-build-deal-specific-assets-in-5-minutes-with-mutiny), captured 2026-10-04 | 2026-10-14 |
| Mutiny | [Dropbox](https://www.usedby.ai/companies/dropbox.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers) | Not dated |
| Mutiny | [Figma](https://www.usedby.ai/companies/figma.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [Snowflake](https://www.usedby.ai/companies/snowflake.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [GitLab](https://www.usedby.ai/companies/gitlab.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [Notion](https://www.usedby.ai/companies/notion.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers) | Not dated |
| Mutiny | [Vanta](https://www.usedby.ai/companies/vanta.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [Amplitude](https://www.usedby.ai/companies/amplitude.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [Genesis Computing](https://www.usedby.ai/companies/genesis-computing.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Mutiny | [Resolve AI](https://www.usedby.ai/companies/resolve-ai.md) | Observed | [mutinyhq.com](https://www.mutinyhq.com/customers), captured 2026-10-14 | 2026-10-14 |
| Insider One | [Samsung](https://www.usedby.ai/companies/samsung.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/samsung/), captured 2026-10-08 | 2026-10-24 |
| Insider One | [HP](https://www.usedby.ai/companies/hp.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/hp/), captured 2026-10-08 | 2026-10-24 |
| Insider One | [Vodafone](https://www.usedby.ai/companies/vodafone.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/vodafone/), captured 2026-10-08 | 2026-10-24 |
| Insider One | [Lenovo](https://www.usedby.ai/companies/lenovo.md) | Confirmed | [insiderone.com](https://insiderone.com/case-studies/lenovo-with-insider-one/), captured 2026-10-08 | 2026-10-24 |
| Optimove | [BITE](https://www.usedby.ai/companies/bite.md) | Confirmed | [optimove.com](https://www.optimove.com/resources/case-studies/bite), captured 2026-10-11 | 2026-10-11 |
| Optimove | [Elisa](https://www.usedby.ai/companies/elisa.md) | Confirmed | [optimove.com](https://www.optimove.com/resources/case-studies/elisa-huub), captured 2026-10-11 | 2026-10-11 |
| Optimove | [Tele2 Estonia](https://www.usedby.ai/companies/tele2-estonia.md) | Confirmed | [optimove.com](https://www.optimove.com/resources/case-studies/tele2), captured 2026-10-11 | 2026-10-11 |
| Optimove | [Jabra](https://www.usedby.ai/companies/jabra.md) | Observed | [optimove.com](https://www.optimove.com/), captured 2026-10-21 | 2026-10-21 |
| Invoca | [Kinetic](https://www.usedby.ai/companies/kinetic.md) | Confirmed | [invoca.com](https://www.invoca.com/customers/kinetic), captured 2026-10-19 | 2026-10-19 |
| Invoca | [Vivint](https://www.usedby.ai/companies/vivint.md) | Confirmed | [invoca.com](https://www.invoca.com/customers/vivint), captured 2026-10-19 | 2026-10-19 |
| Invoca | [Verizon](https://www.usedby.ai/companies/verizon.md) | Observed | [invoca.com](https://www.invoca.com/), captured 2026-10-24 | 2026-10-24 |
| Invoca | [Frontier](https://www.usedby.ai/companies/frontier.md) | Observed | [invoca.com](https://www.invoca.com/), captured 2026-10-24 | 2026-10-24 |
| Movable Ink | [Lenovo](https://www.usedby.ai/companies/lenovo.md) | Confirmed | [movableink.com](https://movableink.com/case-studies/5-1-revenue-lift-lenovos-loyalty-game-is-strong), captured 2026-10-08 | 2026-10-24 |
| Movable Ink | [Frontier](https://www.usedby.ai/companies/frontier.md) | Confirmed | [movableink.com](https://movableink.com/case-studies/frontier-communications-case-study), captured 2026-10-08 | 2026-10-24 |
| Movable Ink | [Comcast](https://www.usedby.ai/companies/comcast.md) | Observed | [movableink.com](https://movableink.com/customers), captured 2026-10-24 | 2026-10-24 |
| Movable Ink | [ADT](https://www.usedby.ai/companies/adt.md) | Observed | [movableink.com](https://movableink.com/customers), captured 2026-10-08 | 2026-10-08 |
| GetCrux | [Motion](https://www.usedby.ai/companies/motion.md) | Confirmed | [getcrux.ai](https://getcrux.ai/case-studies/jerry-ai-ad-creative-analysis-case-study), captured 2026-10-17 | 2026-10-17 |
| GetCrux | [Cloaked](https://www.usedby.ai/companies/cloaked.md) | Confirmed | [getcrux.ai](https://getcrux.ai/case-studies/cloaked-ai-ad-campaigns-creative-pyramid), captured 2026-10-17 | 2026-10-17 |
| Smartly | [Samsung](https://www.usedby.ai/companies/samsung.md) | Confirmed | [smartly.io](https://www.smartly.io/resources/samsung-increases-quality-traffic-and-uncovers-unique-ai-powered-insights-with-smartly-conversational-ads), captured 2026-10-19 | 2026-10-19 |
| Smartly | [T-Mobile](https://www.usedby.ai/companies/t-mobile.md) | Confirmed | [smartly.io](https://www.smartly.io/resources/t-mobile), captured 2026-10-19 | 2026-10-19 |
| Bloomreach | [Deutsche Telekom](https://www.usedby.ai/companies/deutsche-telekom.md) | Confirmed | [bloomreach.com](https://www.bloomreach.com/en/case-studies/dutsche-telekom-delivers-a-personalized-experience-to-their-mobile-customers), captured 2026-10-08 | 2026-10-24 |
| Bloomreach | [T-Mobile](https://www.usedby.ai/companies/t-mobile.md) | Observed | [bloomreach.com](https://www.bloomreach.com/en/pricing), captured 2026-10-24 | 2026-10-24 |
| AdCreative.ai | [Microsoft](https://www.usedby.ai/companies/microsoft.md) | Observed | [adcreative.ai](https://adcreative.ai/customers) | Not dated |
| AdCreative.ai | [Lenovo](https://www.usedby.ai/companies/lenovo.md) | Observed | [adcreative.ai](https://adcreative.ai/customers) | Not dated |
| Qloo | [Samsung](https://www.usedby.ai/companies/samsung.md) | Observed | [qloo.com](https://www.qloo.com/), captured 2026-10-17 | 2026-10-17 |
| Qloo | [Accenture](https://www.usedby.ai/companies/accenture.md) | Observed | [qloo.com](https://www.qloo.com/), captured 2026-10-17 | 2026-10-17 |

## Method

Public customer lines of active Personalization & advertising tools at companies classified in Technology & Connectivity. No software vendor had to be left out. Company mix by strongest proof: 18 confirmed, 0 declared, 15 observed and 0 signals.

## Questions

### Which Personalization & advertising tools do Technology & Connectivity companies use most?

Mutiny leads: 13 of the 33 Technology & Connectivity companies on usedby that use Personalization & advertising tools use it. Next: Insider One (4), Optimove (4), Invoca (4), and Movable Ink (4).

### How many Technology & Connectivity companies use Personalization & advertising tools?

33 Technology & Connectivity companies on usedby use at least one of 10 Personalization & advertising tools. It counts the companies usedby tracks.

### What proof backs these lines?

Of the 33 companies, each counted at its strongest proof: 18 confirmed, 0 declared, 15 observed and 0 known from a job post.

### How does usedby build this ranking?

usedby counts each Technology & Connectivity company once per tool, from public proof: case studies, press releases, the company's own site or its declaration to usedby, vendor customer pages and job posts. Every line shows its proof and the date usedby last checked it.

Industry page: https://www.usedby.ai/companies/industry/technology-connectivity.md · Category page: https://www.usedby.ai/tools/category/marketing-personalization-ads.md

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Source: https://www.usedby.ai/companies/industry/technology-connectivity/marketing-personalization-ads · How we check: https://www.usedby.ai/methodology