# Ada vs Observe Ai: who uses which

On usedby, 35 companies use Ada and 24 use Observe Ai. No company is listed with both yet. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-05: 50 of 59 public lines checked.

## Side by side

|  | [Ada](https://www.usedby.ai/tools/ada.md) | [Observe Ai](https://www.usedby.ai/tools/observe-ai.md) |
|---|---|---|
| Public customers | 35 | 24 |
| Confirmed | 27 | 23 |
| Observed | 8 | 1 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers | Fintech & Payments (6), E-commerce & D2C (3), HR & Recruiting (3) | Fintech & Payments (3), HealthTech & Digital Health (2), Insurance & InsurTech (2) |
| Category | Customer Service Automation | Customer Service Automation |
| Data residency | — | US, CA, EU, AU ([observe.ai](https://www.observe.ai/platform/trust-security-responsible-ai), checked 2026-10-07) |
| Integrations | — | Salesforce, ServiceNow, Shopify, Slack from Salesforce, Snowflake, Tableau from Salesforce, Talkdesk, Genesys, Five9, Zendesk, Zoom, Amazon Connect ([observe.ai](https://www.observe.ai/platform/integrations), checked 2026-10-07) |

## Published results

Reviewed stories only; usedby did not measure the figures.

- Ada: [Dott](https://www.usedby.ai/case-studies/dott-ada.md): **77%**: “By 2026, that number had climbed to 77%” (published 2026-05-21)
- Ada: [Deezer](https://www.usedby.ai/case-studies/deezer-ada.md): **85%**: “Melodie is involved in about 85% of Deezer's support contacts” (published 2026-08-17)
- Observe Ai: [Personify Health](https://www.usedby.ai/case-studies/personify-health-observe-ai.md): **100%**: “With 100% QA coverage—up from just 2%” (captured by usedby 2026-10-05)
- Observe Ai: [Boundless Learning](https://www.usedby.ai/case-studies/boundless-learning-observe-ai.md): **90+**: “Elevated focus of 90+ advisors toward high-value, learner-centered conversations” (captured by usedby 2026-10-05)

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Source: https://www.usedby.ai/compare/ada-vs-observe-ai · How we check: https://www.usedby.ai/methodology