# Backstory vs Modjo: who uses which

On usedby, 20 companies use Backstory and 27 use Modjo. No company is listed with both yet. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-08: 44 of 47 public lines checked.

## Side by side

|  | [Backstory](https://www.usedby.ai/tools/backstory.md) | [Modjo](https://www.usedby.ai/tools/modjo.md) |
|---|---|---|
| Public customers | 20 | 27 |
| Confirmed | 12 | 15 |
| Observed | 8 | 12 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers | Cybersecurity (3), Artificial Intelligence (1), IT Services & System Integration (1) | Fintech & Payments (4), HR & Recruiting (3), HealthTech & Digital Health (2) |
| Category | Revenue Intelligence | Revenue Intelligence |
| Security | ISO 27001, ISO 27017, ISO 27701, SOC 2 Type II, CSA STAR ([backstory.ai](https://www.backstory.ai/role/information-technology), checked 2026-10-07) | SOC 2 Type II ([modjo.ai](https://www.modjo.ai/en/trust-center), checked 2026-10-07) |
| Your data | Not used to train models by default. ([backstory.ai](https://www.backstory.ai/platform/trust-security), checked 2026-10-07) | — |
| Data processing terms | A data processing agreement is available. ([backstory.ai](https://www.backstory.ai/platform/trust-security), checked 2026-10-07) | A data processing agreement is available. ([modjo.ai](https://www.modjo.ai/en/trust-center), checked 2026-10-07) |
| Data residency | — | France ([modjo.ai](https://www.modjo.ai/en/trust-center), checked 2026-10-07) |

## Published results

Reviewed stories only; usedby did not measure the figures.

- Backstory: [Seismic](https://www.usedby.ai/case-studies/seismic-backstory.md): **6%**: “deals that used ClosePlan closed at a 6% higher rate than those that didn't” (captured by usedby 2026-10-07)
- Backstory: [Octave](https://www.usedby.ai/case-studies/octave-backstory.md): **30%**: “30% increase in meetings with existing customers” (captured by usedby 2026-10-07)
- Modjo: [VirtualExpo](https://www.usedby.ai/case-studies/virtualexpo-modjo.md): **3 hours**: “Automate CRM filling and save 3 hours per week per sales rep” (captured by usedby 2026-10-04)
- Modjo: [Payplug](https://www.usedby.ai/case-studies/payplug-modjo.md): **+10 points**: “+10 points in conversion rate: from about 24% to 34% overall win rate.” (captured by usedby 2026-10-04)

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Source: https://www.usedby.ai/compare/backstory-vs-modjo · How we check: https://www.usedby.ai/methodology