# Getcrux vs Movable Ink: who uses which

On usedby, 15 companies use Getcrux and 65 use Movable Ink. No company is listed with both yet. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side. Latest check 2026-10-08: 78 of 80 public lines checked.

## Side by side

|  | [Getcrux](https://www.usedby.ai/tools/getcrux.md) | [Movable Ink](https://www.usedby.ai/tools/movable-ink.md) |
|---|---|---|
| Public customers | 15 | 65 |
| Confirmed | 3 | 60 |
| Observed | 12 | 5 |
| Signals (job posts) | 0 | 0 |
| Top industries of customers | Fintech & Payments (3), Insurance & InsurTech (2), Advertising & AdTech (1) | Airlines & Aviation Services (4), Telecommunications (2), Travel & Hospitality (2) |
| Category | Marketing Personalization & Ads | Marketing Personalization & Ads |
| Security | — | ISO 27001, ISO 27701 ([movableink.com](https://movableink.com/privacy-security-and-compliance), checked 2026-10-08) |
| Data processing terms | — | A data processing agreement is available. ([trust.movableink.com](https://trust.movableink.com/), checked 2026-10-08) |

## Published results

Reviewed stories only; usedby did not measure the figures.

- Movable Ink: [Huel](https://www.usedby.ai/case-studies/huel-movable-ink.md): **10%**: “One personalized block lifted revenue by 10% on average.” (captured by usedby 2026-10-08)
- Movable Ink: [Ballard Designs](https://www.usedby.ai/case-studies/ballard-designs-movable-ink.md): **25x**: “25x increase in revenue per send” (captured by usedby 2026-10-08)

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Source: https://www.usedby.ai/compare/getcrux-vs-movable-ink · How we check: https://www.usedby.ai/methodology